Marketing Associate at Simbisa Brands Kenya Limited

JOB PURPOSE

Responsible for primary and administrative duties for marketing department. Will also assist in organizing campaigns and developing marketing strategies.

Key duties responsibilities among others will be:-

• Assisting the marketing manager and supporting the fast food brands with marketing activities and organizing various projects
• Undertake daily administrative tasks to ensure the functionality and co-ordination of department’s activities
• Organizing and managing promotional or digital marketing events/activities/exhibitions, booking venues and attending them to facilitate their required success
• Collation, coordinating, ordering marketing materials and the production and delivery of a wide range of marketing materials, information and communication to all fast-food stores in a timely manner
• Scheduling/planning, composing and sending promotional messages to customer database on time
• Conduct market research, analyse and monitor competitor activities, consumer rating reports /questionnaires
• Write marketing literature (Brochures, press releases etc.) to augment the company’s presence in the market
• Employ marketing analytic techniques to gather important data (social media, web analytics, rankings etc.)
• Routine store visits to ensure that all marketing materials are displayed, updated and correct
• Conduct below the line training when needed

QUALIFICATIONS

• Bachelor’s degree in marketing
• Prior success working in a marketing-related position.
• Familiarity with user research, advertising campaigns and other marketing areas
• Team-player attitude and willingness to perform a variety of roles.
• Emotional intelligence for navigating interactions with customers.