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  • Posted: Jan 9, 2023
    Deadline: Jan 20, 2023
  • Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

    Umma University is an established university in Kenya accredited by the Commission for University Education. The University has two campuses; Thika and Kajiado. Umma University offers courses in Computer Science, Nursing (Direct Entry and Upgrading), Business Management, Information and Communication Technology, Islamic Sharia, Islamic Banking & Finance ...
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    Marketing Manager

    Key Duties And Responsibilities:

    • Researching and analysing market trends and competitors
    • Overseeing marketing campaigns, tracking effectiveness of marketing campaigns and reporting findings to the executive team.
    • Liaise with media for coverage of all university functions
    • Planning, developing and implementing Marketing Strategies
    • Collating and analyzing media coverage
    • Writing and editing in-house magazines, case studies, speeches, articles and annual reports.
    • Ensure proper dissemination of corporate publicity information materials like posters, banners, calendars, diaries, prospectus, and monthly update newsletters
    • Coverage of university activities- both video and photography
    • Maintaining and updating information on the institutional website.
    • Sourcing and managing speaking and sponsorship opportunities
    • Organize and coordinate university exhibitions and marketing activities.
    • Commissioning market research
    • Fostering community relations through events such as open days and through involvement in community initiatives
    • Managing the PR aspect of a potential crisis situation
    • Conducting internal communication courses and workshops
    • Monitoring the public opinions about any issues
    • Advising management on policy issues and communication strategies.
    • Any other duties assigned by the immediate supervisor.

    Job Specifications:

    • Master’s Degree in the relevant field
    • Bachelor’s Degree in Mass Communication/Marketing or equivalent from recognized institution.
    • Computer/digital and Social Media Literacy
    • At least 3 years marketing experience
    • Extensive knowledge of marketing strategies, channels and branding
    • Proven success in developing marketing plans and campaigns
    • Experience with marketing automation and CRM tools
    • Metrics-driven marketing mind with eye for creativity
    • Exemplary work performance
    • Excellent communication ,interpersonal and writing skills
    • Excellent organizational and time management skills with the ability to multitask
    • The ability to cope with pressure

    Method of Application

    Interested and qualified? Go to Umma University on to apply

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