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  • Posted: Nov 21, 2023
    Deadline: Nov 23, 2023
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    Bowip Agencies Limited is a full-service distribution company for Mars Wrigley's confectionery nationwide. We work with leading private, public, and social sector organizations. Our expertise in different geographies allows us to reach retailers, supermarkets, and organizations. We distribute our products through our own sales organization and strategic part...
    Read more about this company

     

    Motorbike Sales Representatives (MBR)

    JOB PURPOSE:

    The MBR ensures the availability and visibility of our products at the retail level by bridging the supply gap between our wholesale customers and retailers in the assigned region(s)

    KEY OBJECTIVES:

    • Meet and exceed set sales targets for your assigned region
    • Develop and maintain customer relationships with store owners, managers, and employees at assigned customer locations.
    • Daily strict adherence and completion of assigned route/itinerary(s)
    • Ensure that stores or shelves are stocked with the right types and quantities of products
    • Responsible for ensuring our brands receive the maximum available shelf space at all assigned outlets
    • Adherence to strict payment terms allowed per customer
    • Adherence to Kenyan Laws and regulations governing driving on public roads
    • Ensuring the safety and integrity of inventory entrusted to your care
    • Ensuring safety and maintenance of provided equipment (Motorbike, phone, calculator, etc.)
    • Ensure proper cycle/rotation and forecasting of inventory needs to prevent shortages or overstocking at all customer locations
    • Strict adherence to targeted departure time after loading (8:30 AM)

    KEY TASKS:

    • Service existing accounts, obtain orders, and establish new accounts by planning and organizing daily work schedules to call on existing or potential sales outlets
    • Cash sale collection and compulsory daily reconciliation with SHP (Zero balance at EOB)
    • Collect information on customer stock balances during each visit
    • Bi-weekly submission of fuel and motorbike maintenance receipts to the head office
    • Attaching KEBS stickers to products, and ensuring all Bowip brands on shelves and in stores meet all other regulatory requirements
    • Maintain store displays and shelves by removing dated or damaged products and ensuring (first to expire, first out - FEFO) stock rotation (All customer displays/shelves and off-shelf inventory storage locations included)
    • Collaborating with SHP buyers, procurements officers, and branch managers to negotiate orders (request LPOs) when inventory levels appear low at all assigned outlets
    • Work with our principles’ marketing teams to deliver improvements in brand engagement scores across different territories
    • Planning, executing and reporting on results of merchandising and sales initiatives including special sales events and promotions
    •  
    • Collection and sharing of contact details for customer purchase/procurement decision-makers with your assigned manager/supervisor
    • Analyzing the current marketplace and reporting to management any important market and competitor activity information.
    • Answering customer questions, describing product features/benefits, and responding to special requests
    • Arranging for return and credit for damaged/expired products at all assigned outlets
    • Negotiating for off-shelf displays at branch level as per the available (Point of sale material(s) - POSM)
    • Participate and report on trade inventory counts, placement of new products price changes, etc.
    • Ensuring the itinerary/route compliance at (Minimum 100%) to minimize/eliminate Out Of Stock situations (Less than 10% target)
    • Minimum customer visits (40 per day), positive calls (strike rates - minimum 80%), and drop values (Minimum KES 31,500) to be maintained
    • The minimum unique customers per MBR/Route are 440 customers
    • Ensuring accurate electronic and paper sales records
    • Ensuring proper and effective (1) Placement, (2) Product, (3) Price, (4) POS, & (5) Planograms adherence
    • Be a team player, and be open to supervision, constructive criticism & feedback when necessary
    • Any other duties assigned by management

    JOB REQUIREMENTS:

    • Minimum 2 years of sales experience
    • Minimum 2 years of motorbike riding experience with a clean driving record
    • Negotiation, closing, and prospecting skills
    • Basic accounting skills
    • A current Certificate of Good Conduct/Police Clearance Certificate
    • Strong Communication and organizational skills, able to work independently
    • Proficient in computer and smartphone operation (Android OS)
    • Extensive product/brand & category knowledge
    • Presentation and reporting skills
    • Great attention to detail
    • Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel)
    • Knowledge of Kenya’s formal and informal retail landscape

    EDUCATION QUALIFICATIONS:

    • A diploma, or ideally an Associate/bachelor degree in business areas such as sales, marketing, or economics is an added advantage.

    Company Description:

    • We aspire to be the leading 4PL (4TH Party Logistics Provider) in the impulse category in East Africa.

    Method of Application

    Interested and qualified candidates should forward their CV to: careers@bowip.co.ke using the position as subject of email.

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