Product & Commercial Lead at ATL Global Business

• Our client is the premier inbound destination management company in Africa, with offices located in Kenya, Tanzania, Uganda, Botswana, Namibia, and South Africa. They dedicated team of travel consultants specializes in offering clients personalized services and exceptional products, including private guided tours, FIT arrangements, group travel experiences, and MICE products. They pride ourselves on building strong human-to-human business partnerships, supported by robust systems and processes, and providing expert insights into unique tour and safari destinations at competitive prices.
• The organisation is offering an exciting career opportunity in our Niche Cluster department for a skilled and enthusiastic professional. The role is ideal for individuals looking to make a meaningful impact while developing their skills in a fast-paced and supportive work environment. To apply, please follow the instructions at the end of the advert

Position Summary

• The Product and Commercial Lead will drive commercial growth, revenue quality, and product value creation across the NICHE cluster department. The role focuses on product development, strategic partnerships, solution-led pitching, and cross-selling, positioning the brand as a premium experiential brand. This senior role emphasizes margin discipline, deal quality, and sustainable long-term growth.

Key Responsibilities

Product & Portfolio Development

• Design, develop, and commercialize sports-led and experiential products for schools, corporates, groups, and FIT clients.
• Develop event-driven and calendar-based offerings aligned to major global and regional sporting events.
• Own product costing, pricing strategy, and margin performance.
• Continuously innovate and enhance product value through bundling and strategic partnerships.

Revenue Growth & Commercial Pitching

• Lead high-impact, solution-led pitching to schools, corporates, and institutional clients.
• Structure complex, multi-product commercial proposals.
• Drive sustainable revenue growth with a strong focus on profitability and deal quality.

Partnerships & Ecosystem Development

• Build and manage strategic partnerships with sports bodies, hotels, airlines, DMCs, and experience providers.
• Negotiate commercial terms that improve access, differentiation, and performance margins.

Cross-Selling & Value Creation

• Maximize cross-selling across ticketing, travel, team building, incentives, and experiential products.
• Increase client lifetime value and average deal size.
• Position NICHE as a trusted strategic partner for experiential solutions.

Strategic Input & Market Intelligence

• Work closely with the General Manager – NICHE on commercial strategy and growth initiatives.
• Monitor market trends, competitor activity, and emerging experiential opportunities.

Minimum Requirements

• Bachelor’s degree in Business Administration, Tourism, Marketing, or a related field.
• 6–10+ years’ experience in sports travel, experiential travel, premium leisure, or hospitality-led product development.
• Demonstrated experience working with schools and/or corporate clients, as well as building and selling high-value, multi-component hospitality or experiential products, is essential.
• Demonstrated team player and team leader skill set with at least 3-5 years’ experience in team management role.
• Strong commercial negotiation, presentation, and stakeholder management skills.
• Proficiency in TourPlan, CRM systems, and Microsoft Office Suite.