Public Communication/Public Relations Officer at Tharaka University

PUBLIC COMMUNICATION/PUBLIC RELATIONS OFFICER GRADE 11 Ref: TUN/AD/62/09/24

• Reports to: Senior Public Relations Officer

Duties and Responsibilities

• Coordinate the preparation and dissemination of corporate publicity information materials like posters, banners, calendars, diaries, prospectus, and monthly update newsletters.
• Producing content for different platforms, including social media, websites, newsletters, and brochures.
• Supervise staff under his/ her section.
• Coordinate the coverage of University activities
• Ensure posting of all advertising both internally and externally
• Coordinate and participate in organizing University exhibitions and marketing activities.
• Develop, implement, and maintain plans to manage potential crises.
• Organize events such as product launches, press conferences, and community initiatives.
• Write, edit, and proofread articles, speeches, and other editorial content to ensure clarity, accuracy, and alignment with organizational standards.
• Ensuring consistency in how Tharaka University’s brand is presented to the public
• Provide training to improve internal communication skills within the University.

Academic/ Professional Requirements & Experience

For appointment to this grade a candidate:

• Must have a Master’s Degree in a relevant field.
• Must have a Bachelor’s degree in Mass Communication or equivalent from a recognized institution.
• Must be a member of a relevant professional body
• Additional certifications in digital marketing, media relations, or communication strategies from recognized institutions will be an added advantage
• Should show exemplary work performance.
• Experience: At least 3 years experience as a Senior Assistant Public Relations Officer 1 or  equivalent