City Eye Hospital is a social venture that provides quality and affordable eye care to people living in East Africa. Our primary mandate is to provide affordable and accessible eye care. Accessible on both fronts of location and price.
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The Sales and Marketing Executive will have overall responsibility for achievement of footfalls & revenue targets for the hospital, manage & implement business development activities across all schemes of Cash, Corporates, Insurances and Facilities.
Main Duties & Responsibilities
Achievement of set monthly targets for footfalls & revenue for all schemes
Drive Sales & Marketing activities for all schemes & ensure business growth
Identify & qualify new prospects through effective mapping to ensure quality leads generation & conversion to actual clients
Manage referral business & bring in new clients' accounts through MOUs/ Service Agreements with hospitals & corporates
Monitor Average Revenue Return, conversion rates & departmental performance of the assigned medical center(s) & liaise with relevant Key internal contacts to ensure optimal achievement of the same
Improve brand visibility, awareness, recall & value through BD activities
Minimize costs in BD activities undertaken and maximized revenue to improved ROI
Ensure customer delight & retention by liaising with center managers in ensuring quality service provision
Preparation and timely submission of sales & marketing activities reports
Gather market intelligence and map out competition
Develop, sustain & strengthen business relationships
Participation in organized trainings & business review meetings
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