Sales Representative at Janta Kenya

Key Responsibilities

Execute the Modern Trade Tier II’s Accounts sales plan in line with business strategy.

• Execute comprehensive action plans that ensure sales target achievement through driving listing, availability, and visibility in Tier II’s.
• Guide and monitor customer activities to ensure we increase our sales volumes and revenues through trade activities.
• Performance management of the team to ensure all are aligned to the strategic direction of the company.
• Manage and maintain debt collection rates at acceptable levels for key accounts.

Merchandising Excellence

• Ensure effective shelf displays are in place. (Interruption Points – IP’s)
• Check on pricing RRP adherence
• Ensure current placement of current Point of sale materials both inside and outside the outlet or as the case may be.

MT Execution Excellence

• Ensure all category focus brands are available and visible as per the developed brand plan.
• Negotiate for a share of the shelf (SOS) at the first Position-Hotspots/ decision corridors.
• Ensure quality of product from content to the pack as well as team regarding personal appearance/grooming.

Market Intelligence

• Conduct comprehensive like for like; Comparative Pricing Survey; comparative product specs including SKUs; comparative promotions, and offers; comparative conversion rate; comparative route to market.

Design for approval and sign off of Business Plans

• Execution of approved joint business plans with the accounts.
• Follow up on all components of the ideal business plans covering: (i) Growth Rebates (ii) Data Sharing (iii) Share of Shelf (SOS) (iv) Swell Allowance

Relationship Management

• To apply individual inborn communication skill, trustworthiness
• To develop business and update individualized relationship management toolbox (KYC-know your customer) for personalized customer care and attention.

Analyze and resolve work problems

• By executing leading edge Tier II’s outlets MT programs to counter competitor and related issues
• Timely reporting on activity monitoring and evaluation

Qualifications & Experience

• Diploma in a Business-related field from a reputable university.
• Minimum 3years experience, 1 of which should be in a similar role preferably in the FMCG sector.
• Ability to analyze sales performance metrics.
• Experience in FMCG/ manufacturing industry in the same capacity.