Senior Specialist Partner Communications at Multichoice Kenya

Purpose of the role:

• To manage, plan, execute and track acquisition marketing campaigns mainly within the Partnerships realm.

Key Accountabilities:

Strategy Execution

• Taking their cue from the overall Partnership strategy provided, conceptualize and manage a number of acquisition campaigns, which include both ATL and BLT campaigns
• Together with the partnership team, evaluate opportunities and develop best routes to market and marketing campaigns to co-promote the brands and the product
• Manage campaigns by analyzing the results and using what you learn to achieve your goal.

Benchmarking, Governance & Risk Management

• Keep up to date with all legal and studio compliance details to ensure best possible communication from all sides.
• Negotiate for best exposure for the brand where needed.

Operational Delivery

• Brief and manage the execution of campaigns across all marketing and communication channels, from direct comms (emails) to PR, retail and ATL.
• Provide marketing support to the product managers and marketing team to ensure efficient work flow through the department.
• Coordinate comms between all the functions in the marketing and business areas to ensure that the campaigns are rolled out on time

Qualifications Essentials:

• A Bachelor’s degree in Business Administration, communications and related business field.

Qualifications Preferred:

• Post Grad Qualification or Equivalent

Experience:

• A minimum of 5 – 8 experience in a Marketing Management role with strength in Telco marketing – preferably in acquisition
• Excellent personal communication and diplomatic skills
• Ability to relate convincingly and credibly with peers in partner organisations
• Ability to conceptualise and implement communication tools
• Strong organizational skills with an aptitude to get things done