Social Media Coordinator at Corporate Staffing

Responsibilities

• Collaborate with all departments, to ensure content developed is in line with their marketing activities
• Develop and manage content for both the websites and social media platforms to increase traffic into the social media pages and websites.
• Monitor the number of hits made on the company’s website
• Develop and execute the Company’s social media strategy
• Working with marketing professionals to develop social media marketing campaigns
• Interacting with customers and other stakeholders via the company’s website and other social media marketing tools and accounts such as Facebook, Instagram, Twitter, TikTok and Google Ads.
• Use social media marketing tools to create, advertise and maintain the company’s brand through Engaging content, carousels, ads/stories, pixels, reels, conversational cards, hashtags, influencers, display ads, SEO/SEM (ads promoting stories or events), Emails, SMS, among others.
• Measure the success of every social media campaign
• Develop creative digital campaigns, using infographics as well as imagery to engage, inform and motivate our stakeholders and customers.
• Promptly responding to all client queries on all social media platforms
• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
• Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate
• Attend educational conferences related to social media
• Work with copywriters and designers to ensure content is informative and appealing
• Communicate with industry professionals and influencers via social media to create a strong network
• Develop, implement and manage our social media strategy by being responsible for; The social media content calendar, the social media roll out plan, content review, Influencer engagement, Campaign monitoring and evaluation, Tracking and measuring success

Job Requirements

• Bachelor’s degree in Communication, Marketing, Public Relations, or a related field
• Min 2-3 years of experience in Social Media Content Creation.
• Experience in digital marketing, and video editing/videographer is an added advantage.
• Knowledge of social media trends and a thirst for emerging social media technology.
• Creativity and push for initiatives to support our social channels.
• Experience with social media scheduling and content management tools
• Organization, communication skills, and excellent attention to detail.
• Management of timelines to ensure tasked objectives are complete.
• Collaboration with the other departments to ensure tasked objectives are complete.