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  • Posted: Jul 25, 2023
    Deadline: Aug 1, 2023
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    Beyond the bustle of Kenya’s most cosmopolitan metropolis, experience a haven of elegance and calm nestled among lush gardens at the edge of Nairobi’s Central Park. Our Nairobi hotel merges business and leisure, art and gastronomy and five-star style and service.
    Read more about this company

     

    Website Marketing Executive

    Key Responsibilities:

    • Managing the Online Payment Systems
    • Managing the company’s Online Payment Systems and providing the necessary support to guests and internal users.
    • Ensure the standard operating procedures (SOPs) for online payments are followed through.
    • Manage and update content, including structural changes on the direct online channels that include the Serena Hotels corporate website and booking engines.
    • Manage the Search Engine Optimization of the corporate website.
    • Manage the Google Business listings of all Serena Africa properties.
    • Monitor the website analytics and provide the necessary business reports on website traffic, acquisition, and demographics.
    • Actively participating in reviewing digital marketing opportunities and new e-technology trends that could be implemented for the sake of the business.

    Qualifications/Skills:

    • At least an Undergraduate Degree in Bachelor of Business Information Technology (BBIT), Information Technology (IT) or Computer Science.
    • A Certification/Diploma in Marketing or Digital Marketing will be an added advantage.
    • Proficiency in website maintenance with at least some knowledge in programming languages eg. Java, PHP and the use of web/internet applications will be an added advantage.
    • Proficiency in managing online payments and Fintech will be an added advantage.
    • Proficiency in Digital Marketing and its trends will be an added advantage.
    • At least 3 years’ experience in the Hospitality or related Industry.

    Method of Application

    Applicants who have met the required criteria should address their applications and copies of certificates to: Human Resources Director- Tourism Promotion Services - Eastern Africa - Sent on email to: Jobvacancy@serenahotels.com, on or before 1st August 2023.

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