Youth Recruitment Coordinator at Educate!

Youth Awareness Implementation Strategy(40%)

• Have an elaborate and in-depth understanding of the youth recruitment strategic goals and priorities thus ensuring they are in a position to implement and execute the strategies in every bootcamp cycle.
• Create elaborate ways of work with the community leaders and mobilization during the youth mobilization period.
• Work closely with Program Officers and trainers to understand youth awareness pain points and call to actions that will inform better implementation of youth awareness strategies.  
• Lead in the hiring and management of the community leaders and mobilizers across the counties and ensure they are well onboarded and motivated to execute their duties.
• Lead and manage the overall and daily targets of the community leaders and mobilizers as shared by the Senior Youth Recruitment Manager.
• Have an in-depth understanding of the youth recruitment annual and quarterly budgets to ensure stakeholders are fairly compensated as per our budgeting philosophy. 
• Recommend other efficient and cost-effective awareness channels with high conversion rates leading to achievement of set KPIs within 4 weeks. 
• Document key learnings, FAQs and recommendations and share a detailed report at the end of the youth awareness exercise. 

System and Process Management(25%)

• Be a master of ALL youth recruitment systems, tools and processes.
• Lead in the onboarding and training of the awareness team on the youth recruitment systems, tools and processes.
• Evaluate youth awareness progress and recommend key strategic iterations based on the data trendlines, youth and stakeholders’ feedback.
• Interpret youth awareness data and metrics as shared by Performance Metrics and share recommendations based on daily data trendlines against set KPIs.
• Based on the data trendlines and insights, recommend key strategic iterations that will increase the awareness conversion rates.
• Collaborate with Tech and Performance Metrics in identifying scalable awareness tools through the guidance of the Senior Youth Recruitment Manager.
• Take lead on all recruitment related experiments and prototypes 

Recruitment Quality Assurance (20%)

• Onboard and implement a quality assurance strategy for the Youth Recruitment Officers.
• Regularly review and monitor the recruitment pipeline to ensure adherence to established standards.
• Conduct spot-checks and audits on recruitment activities to identify areas for improvement.
• Regularly assess recruitment activities to align with youth-friendly practices and quality standards.
• Implement feedback mechanisms to continually improve the recruitment process from a youth perspective.
• Provide clear communication and timely updates throughout the recruitment process to keep youth and stakeholders well informed.
• Conduct regular audits of youth recruitment activities to identify areas for improvement and ensure compliance with quality standards.
• Create a healthy backlog of community leaders and mobilizers in every county. 
• Implement a continuous feedback loop to refine recruitment strategies and improve the quality of youth candidates.

Channel Strategy Implementation(15%)

• Identify the most effective channels for reaching target youth demographics, such as social media platforms, educational institutions, community organizations, and community public participation events
• Plan, organize, and execute outreach activities to engage with potential youth through selected channels.
• Track the performance of different recruitment channels using key metrics such as youth eligibility, conversion rates, awareness cost and reach rate.
• Analyze data to determine the effectiveness of each channel and adjust strategies accordingly to maximize recruitment efforts.
• Ensure that recruitment messages are consistently and effectively delivered across all channels.
• Keep up-to-date with the latest trends in youth recruitment and channel strategies to ensure a better brand visibility.
• Prepare regular reports on the effectiveness of channel strategies and recruitment activities.
• Provide recommendations based on data analysis to improve the recruitment process and channel strategy implementation.

Qualifications 

• Experience working in a high-growth startup organization - Developing and implementing recruitment strategies to meet targets for Customer  awareness and acquisition, ensuring high reach rates
• Experience working with data, numbers, and reports to adjust and optimize recruitment strategies, ensuring alignment with performance goals with basic budget management experience
• Experience managing and evaluating the performance of recruitment teams, including mobilizers, community leaders, and telemarketers, to drive recruitment success.
• Strong orientation to team culture and cross-functional work.
• Minimum of a Bachelor’s degree with at least 3 and above years of experience in a similar role.
• This role is open to Kenyan nationals only and requires 40% field travels