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JOB PURPOSE
The Job holder will be responsible for marketing to new and existing clients in order to grow quality business of both the liability and asset book in line with Public Sector Banking set targets. This role is also responsible for acquisition and retention of existing customers, and growing the wallet share from existing accounts and effective management of the relationship /customer experience. Key focus being on; Ministries, parastatals, semi-autonomous government agencies and, CDF, County governments.
KEY RESPONSIBILITIES
Sales, Business Development & Relationship Management:
Strategic Marketing
Strategic customer experience
Personal Leadership & Development:
Risk Management
DECISION MAKING AUTHORITY
ACADEMIC BACKGROUND
WORK EXPERIENCE
SKILLS & COMPETENCIES
PROFESSIONAL CERTIFICATION
JOB PURPOSE
The jobholder is responsible for managing client relationships to achieve the set sales targets and wallet share and ensure sustained business growth and profitability in the assigned customer segment. To sell, cross/upsell and deliver excellent sales and service of the bank’s products and services whilst building long-term profitable customer relationships.
KEY RESPONSIBILTIES
Branch Strategic input and planning:
Business Growth & Development:
Marketing & Brand Management
Relationship Management & Customer Experience
Branch Operations:
Personal Leadership & Development:
Personal Leadership & Development:
Risk & Compliance:
DECISION-MAKING AUTHORITY
ACADEMIC BACKGROUND
WORK EXPERIENCE
SKILLS & COMPETENCIES
PROFESSIONAL CERTIFICATION
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