Open Opportunities at Haleon

Key responsibilities

• Deliver sales plan for organized trade in Kenya.
• Develop and implementation of mutually agreed annual Customer Joint Business Plans within Kenya
• Take leadership in delivering JBPs and excellent account planning for top Modern Trade customers in rest of Sub-Saharan Africa.
• Build a roadmap for success in Institutional sales business in Sub-Saharan Africa.
• Grow our brands ahead of the categories, and win Market share.
• Develop strong customer relations within the identified channels to maximise business opportunities and grow the business
• Develop strong category growth fundamentals as bedrock of customer story telling and value creation.
• Effectively manage the Account P&L for maximum efficiency and effectiveness, disciplined G2N management and ROI management of all promotional activity

Key actions

• Effective use of the field sales team to ensure reach and share of voice in the marketplace with customers and in-store
• Monitor and analyse sales performance through market share data
• Generate action plans to correct areas of weakness and capitalise on areas of opportunity
• Drive external focus including regular field visits across customer, consumer, shopper and expert
• Track G2N ratios to ensure we are in line with our plan, unlock gross margin via Net Revenue Management activities
• Role model customer management for all other SSA markets.
• Use all available data to maximise sales within each area
• Ensure clear accounting between customers and Haleon through proper claim management
• Communicate effectively with senior management, peers, marketing and other departments
• Use our values and expectations to drive actions and decisions, role model values and expectations

Qualifications and skills Required

• A university degree
• 10 years Customer management/ Sales management/ Customer marketing experience
• Good communication and interpersonal skills
• Analytical skills
• Numerical and financial acumen
• Strong commercial understanding / experience

go to method of application »

Role Responsibilities

 Sales Strategy Execution and Activity Control: 

• Manage distributor relationships for all the newly appointed mass market (largely OHC) distributors in French West Africa
• Shape and execute execution plan.
• Develop and implement a robust channel strategy (Modern trade and general trade). 
• Take ownership of the sales targets, consistently develop accurate sales forecasts, and ensure exceptional customer satisfaction.  

Results-Driven Performance: 

• Successfully deliver ambitious sales targets across multiple channels
• Meet operational KPIs by excelling in forecasting accuracy, distribution and in-trade execution. 
• Generate monthly and quarterly reports, accompanied by actionable plans to drive target achievement. 

Employee & Customer Structure Management: 

• Collaborate closely with Marketing, Trade/Customer Marketing, NRM & SFE to prioritize consumption generation. 
• Proficiency in managing partners across different channels, including their selection and performance evaluation. 
• Oversee the strategic account programs and trade spend. 

Why you?

Basic Qualifications:

• A minimum of 8 years of managerial experience, with a strong track record of successfully leading FMCG/FMCH sales teams.
• Demonstrated expertise in developing and deploying FMCG/FMCH-focused commercial and channel strategies.
• Expertise in identifying and capitalizing on opportunities for incremental FMCG revenue within existing and new accounts.
• Fluent English languages skills