Digital Marketing Manager at Android Game Maker

Job Summary:

• The Digital Marketing Manager will be the digital strategist for our stores nationwide.
• They will craft and assist in the execution of multi-channel digital campaigns for the e-commerce  websites and stores.
• They will always look for new opportunities, services and platforms to enhance our digital marketing channels and websites, drive sales and increase traffic.
• Campaigns and initiatives include, but are not limited to SEM, E-mail, Social Media and Blogs.
• They will manage vendor partners for Social,SEM and E-mail to execute campaigns and will measure all activities through consistent reporting to determine what is and is not successful.

Essential Functions:

• Must be able to drive sales in the first month in office through social media and other digital channels
• Oversee the creative development process for all e-mail and social campaigns and initiatives
• Lead the development of social and email initiatives by aligning with business goals and marketing calendar.
• Responsible for timely coordination and production on a campaign basis of  social and email.
• Develop tracking and reporting campaign metrics and provide analysis and results of all campaigns
• Report and seek business intelligence, competitor analysis and performance analytics on a regular basis. Report on site KPI’s and user trends.
• Manage project timelines for each project area.

Requirements / Qualifications:

• Bachelor’s Degree/Diploma/Certificate in Marketing or similar field
• 4+ years SEM, Email marketing and social media experience
• More than 5000 followers on twitter, Facebook or Instagram a must
• Highly-experienced in e-mail and social media marketing
• Experience with Exact Target preferred
• Coremetrics or Google Analytics knowledge a must
• Retail digital marketing experience a must
• Excellent problem solving abilities
• Self-motivated
• Detail oriented and excellent organizational skills
• Multi-tasker
• Excellent communication and presentation skills
• Creativity and Innovation a must
• Analytical skills
• Some weekend hours required