Web Development Consultancy at African Development Solutions (Adeso)

Terms of Reference: Web Development Consultancy

Organization: Adeso – African Development Solutions, www.adesoafrica.org

Project: Disasters and Emergencies Preparedness Program (DEPP) Innovation Lab

Position Type: Short-term Consultancy

Study/Assessment Topic: Web Development

Duration: Twenty (20) Working Days

Reporting To: Senior Communications and Advocacy Officer

Working With: The Communications and Advocacy Department

Starting Date: Immediately

Application Deadline19th February, 2018

About the Program

The Disasters and Emergencies Preparedness Program (DEPP) Innovation Lab is a 22 months project being implemented by the AIM (Adeso, iHub MasterCard) Consortium. The objective of this program is to increase preparedness and resilience of disaster-prone communities in Garissa and Marsabit counties of Kenya by drawing on their deep knowledge of pastoralist.

The Consortium will undertake activities to meet the objective by utilizing the Consortium members’ in house experience in managing labs and proven innovation methodology as well as experience in disaster management. The project will build up communities’ capacities to identify and evaluate the risks related to natural disasters and innovative mitigation measures to address these gaps. The Consortium will identify and reinforce existing disaster coping mechanisms and refine new contingency measures emerging from the target communities.

The Consortium will also ensure participation of rural communities at the village level rather than focus on urban issues, as an innovation labs need to.

SCOPE OF WORK

AIM Consortium is seeking the services of a web development consultant or firm to design and develop a dynamic website for this program as part of its overall communication strategy. The website should be developed with the involvement of all stakeholders. It should also be a modern site incorporating social media. AIM is therefore looking for a qualified individual consultant or consultancy firm to design, develop and deploy the website.

The consultant will be expected to perform the following tasks:

• Assess website needs of Disasters and Emergencies Preparedness Program (DEPP) Innovation Lab project and advise on best web platform and design in line with the program’s objectives and aspirations;
• Website design and build, based on a Word Press platform, with pages with graphics and copy. All copy will be written by AIM Consortium, photographs will be provided by AIM and website will be populated by the consortium using the admin tool;
• Develop a comprehensive marketing plan for the website, including Search Engine Optimization (SEO) activities;
• Create site map based on key objectives, messaging priorities, and brief supplied;
• Design and develop the website as per the specifications outlined by the AIM consortium;
• Incorporate social media applications into the website (including Facebook, Twitter, Instagram or YouTube, and Flickr);
• Incorporate google analytics into the website;
• Incorporate detailed search tool/function into the website;
• Provide user training;
• Set-up website back-up systems;
• Provide complete technical documentation of any developed themes and templates, and full technical specification and setup mapping of any 3^rd party WordPress plug-ins used.

DELIVERABLES

The consultant will be expected to deliver the following:

• Report on website needs based on assessment carried out
• Website Map;
• Website templates;
• Fully functional website in line with specifications outlined by AIM;
• Website marketing plan;
• Website training;
• Detailed written website guidelines;
• Technical documentation of any developed themes and templates, and full technica^l specifications and setup mapping of any 3^rd party WordPress plug-ins used;
• Back-up copy of the website.

CONSULTANCY PERIOD

The consultancy should be completed within a maximum of 20 workings days. The website should be ready to go live by end of March 2018.

QUALIFICATION PROFILE

The consultant (or firm) will have:

• Advanced University degree in information technology, computer science, communications, information science, public relations or any related discipline;
• Extensive experience in web site development, management and marketing exemplified by an evidence of a good understanding of the assignment;
• Must have demonstrated experience on how to develop and incorporate social media applications into a website;
• Experience in developing websites for community development sector and Non-Governmental Organizations in the region.

SELECTION CRITERIA

The shortlisted service providers will be expected to make a presentation of no more than 30 minutes to the selection committee on how they propose to address AIM requirements. You will be expected to show the capacity and quality of the service you can provide to the consortium and a list of other clients as referees.