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  • Posted: May 6, 2019
    Deadline: Not specified
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    Vivo Energy is the Shell licensee in 16 countries in Africa. We are proud to offer our customers the very best of Shell’s high quality products and services - including supply reliability, technical expertise and unmatched customer service - in the countries where we operate. In doing so, we have in place industry-leading health and safety standards...
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    Loyalty and Mobile Financial Services Manager

    Job description

    Job Purpose:

    • Develop relationships with operators in Loyalty Ecosystem to develop Loyalty solutions on Vivo Energy retail network.
    • Develop relationships with mobile financial services (MFS) to extend range of MFS services being offered by Vivo Energy and maximize opportunity for increasing income
    • To keep pace with high value technological evolution in the area of Loyalty and MFS that gives Vivo Energy a competitive edge on its competitors
    • Extend the Loyalty and MFS footprint by developing new Loyalty offerings and solutions for ‘new’ markets in line with Vivo Energy Africa strategy
    • Drive & Influence the implementation of approved Loyalty and MFS Strategy across the identified segments
    • Manage the implementation of fit for purpose Loyalty and MFS system and programs to strengthen Vivo Energy market position
    • To ensure that the right Loyalty and MFS infrastructure and offering strategy is implemented
    • To develop appropriate capability within the local teams
    • To support the preparation of the annual Operating Unit Loyalty plans
    • Monitor performance level across all activities within the category and support Operating Units to address any gap v/s agreed targets

    Principal Accountabilities:

    • Responsible for the implementation of a competitively advantaged, affordable and exciting Loyalty scheme in the agreed Operating Units
    • If necessary, leverage on existing loyalty scheme through proactive stakeholder engagement to fast track implementation of loyalty program
    • Ensure the necessary technology and infrastructure is available to drive the development/promotion of various types of loyalty programs
    • Support local teams to select and deploy the most appropriate loyalty program and system.
    • Continuous improvement of the Loyalty footprint and systems in tight coordination with the Vendors and Operating Units
    • Aligns with key stakeholders throughout organization on Loyalty program goals and initiatives; drives for collaboration, integration and accountability
    • Support the Operating Units from definition requirement to Loyalty program implementation and enhancements
    • Drive & Influence the implementation of approved Loyalty Strategy across the identified segments
    • Actively follow up and manage the implementation of fit for purpose Loyalty system and programs to strengthen Vivo Energy market position
    • Ensuring a proper Loyalty offer execution and daily operations activities processes are established under the retail
    • Facilitating the system and infrastructure discussion between different stakeholders
    • Platform monitoring and oversighting Business/ Retail KPI and performance
    • Oversighting Loyalty Systems Incidents and operational issues in tight coordination with Retail teams and suppliers
    • Ensure the necessary technology and infrastructure is available to drive the development/promotion of loyalty program
    • Support Marketing teams to select and deploy the most appropriate loyalty program improvements
    • Ensure close collaboration with Marketing team to continuously improve loyalty program
    • Mobile Financial Services (MFS): Cash Transfer, Mobile Payment, Airtime selling & others
    • Responsible for managing the MFS growth agenda through setting up of strategic alliances with key players in the field, planning and following up
    • implementation of plans.
    • Identify any emerging opportunities for collaboration with MFS service providers or any similar services that add value to the P&L of Vivo Energy.
    • Manage relationships with customer, stakeholders and internal resources. (e.g. marketing, B&C, Retail Operations and other functions) with a view to implement agreed operational and marketing plans
    • Identify, quantify and pursue the development of growth opportunities, based on emerging trends and insights
    • Interface with the MFS service providers with a view to ensure strong on the ground execution and maximize business opportunity
    • Performance Management
      • Leads regular structured business reviews with OUs with regards to all category activities.
      • Conduct regular reviews with Loyalty suppliers and other key stakeholders on a regular basis to monitor implementation of various initiatives
      • Ensures follow-up & analysis of category KPIs ensuring under-performance by sites or agents are promptly investigated and escalated as needed

    Job Knowledge, Skills & Experience:

    • Bacelors Degree in relevant area
    • Must have good understanding of the Oil Downstream Retail & Commercial business.
    • Good communications and cultural awareness
    • Good understanding of the Loyalty business & regular innovations in this area
    • Ability to manage & lead teams and performance in a virtual context, without executive authority
    • High influencing & negotiating skills
    • Strong analytical skills
    • Contract Management Skills
    • Entrepreneurial mindset
    • Highly results orientated
    • Highly self-motivated and able to effectively manage many competing priorities
    • Ability to drive operational excellence throughout all activities

    Method of Application

    Interested and qualified? Go to Vivo Energy on www.linkedin.com to apply

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