Assistant Manager, Investment Promotion at Export Processing Zones Authority (EPZA)

Job Purpose

The job holder is responsible for targeting and making initial contact with prospective investors and sell Kenya and Kenya’s EPZ’s as a preferred investment location.

Key Responsibilities / Duties / Tasks
Managerial / Supervisory Responsibilities

• Participate in development of the section’s Work plan and budget;
• Prepare monthly, quarterly and annual sectional reports
• Mentor and coach staff
• Participate in the implementation of the performance management system in the section
• Participate in departmental meetings
• Participate in committee meetings as appropriate

Operational Responsibilities / Tasks

• Identify and develop suitable promotion materials to market Kenya
• Identify target markets, sectors and industries for priority marketing expenditure
• Disseminate information on investment environment to create awareness, and enhance Kenya’s image.
• d) Oversee creation and delivery of advertisements, and other marketing materials.
• Manage the production of marketing communication messages by ensuring messages are consistent and liaising with major media house and deploying point of sale material to potential investors.
• Assist in developing promotion strategy, new business development and initiating tailor made promotional activities.
• Seek information on investor needs, preferences and profile investment patterns, trends in countries, sector of focus and prospecting for new investors.
• Liaise and coordinate promotion effort with related complimentary agencies engaged in investment promotion to ensure effective coordination of promotional effort.
• Develop promotion programs in focus countries, sectors including identification of target companies.
• Execute promotion programs using various methods within timescale and budget.
• Handle investor’s enquiries by ensuring high level of customer service by responding to investor’s enquiries and making follow up to investment enquiries received to project proposal stage.
• Visit prospective investors to advice on EPZA services and incentives available.
• Develop and nurture positive and cordial relations with potentials EPZ investors and other stakeholders, including the media.
• Compile and maintain an enquiry database
• Organize local and international meetings, seminars for investors and specific stakeholders.

Job Competencies (Knowledge, Experience and Attributes / Skills).
Academic Qualifications

• Masters Degree in Business/International Business/Marketing or related field from a recognized Institution;
• Bachelors degree in Business, Commerce, Marketing or any related field from a recognized Institution;

Professional Qualifications / Membership to professional bodies

• Graduate Diploma from Chartered Institute of Marketing (CIM);
• Membership to the Marketing Society of Kenya (MSK);
• Management Course lasting not less than 4 weeks from a recognized Institution;
• Certificate in Computer Proficiency and
• Meet the provisions of Chapter Six of the Kenya Constitution.

Previous relevant work experience required.

• Have nine (9) years’ experience with three (3) years in the position of Principal Investment Promotion Officer or similar position in the Public Service or reputable organization;

Functional Skills: 

• IT proficiency
• Specialized knowledge in investment issues both locally and globally with strong economic background
• Decision making and problem solving skills
• Analytical skills
• Report writing skills
• Budgeting and financial management skills
• Good administrative and coordination standards

Behavioral Competencies/Attributes:

• Integrity
• Leadership skills
• Good communication skills
• Team work
• Interpersonal skills
• Customer care skills