Business Development & Brand Growth Lead at Zamara Kenya

The ideal candidate is already based in Mombasa, with proven regional ties and influence across business, corporate, and personal circles.

Key Responsibilities

Strategic Business Development

• Lead acquisition of new clients across general insurance, medical, pensions, and broader financial solutions.
• Activate regional commercial partnerships, affinity groups, and business networks.
• Deliver tailored proposals and pitch presentations to both corporate and retail audiences.
• Drive cross-selling across Zamara’s business and product lines to maximize client value.

Brand Growth & Local Market Presence

• Champion Zamara’s brand in the coastal region with high visibility and consistency.
• Plan and participate in local brand activations, partnerships, and community initiatives.
• Ensure the customer experience reflects Zamara’s brand promise and values in every touchpoint.

Relationship Management & CX

• Nurture high-value relationships with decision-makers in businesses, corporates, county-level influencers, and community groups.
• Build a strong book of individual and institutional clients with high trust and lifetime value.
• Maintain close feedback loops to drive customer retention and satisfaction.
• Leverage personal and professional networks to unlock opportunities across client levels.

Market Intelligence & Reporting

• Provide structured regional insights on competition, pricing, customer preferences, and regulatory shifts.
• Collaborate with product, marketing, and servicing teams to tailor offerings to regional realities.
• Submit monthly performance and pipeline forecasts aligned to business objectives.

Internal Collaboration & Leadership

• Work closely with leadership teams across brand and marketing, operations, and underwriting to align execution.
• Support onboarding of team members where applicable.
• Represent Zamara in local coastal business and public sector forums, regulatory events, and public engagements.

Client Servicing & Support

• Act as the first line of contact for all client needs and issues within the coastal market.
• Ensure service delivery is timely, coordinated, and meets client expectations.
• Partner with internal operations and service teams to resolve escalations.
• Conduct client check-ins, reviews, and satisfaction tracking to maintain long-term relationships.

Qualifications & Experience

• Bachelor’s degree in Business, Finance, Insurance, or a related field.
• 5–7 years of experience in business development, sales, or relationship roles in insurance and/or financial services.
• Strong background in sales and experience in brand, marketing, and stakeholder engagement is a strong advantage and customer experience.
• Demonstrated track record in delivering revenue and managing portfolios across segments.
• Deep network and familiarity with the coastal market landscape, ideally residing in Mombasa.
• Certifications such as AIIK, ACII, or equivalent will be a strong advantage.