Business Development Executive - Nairobi at City Health Hospital

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to promote hospital services. Create and manage marketing campaigns across various channels, including digital, print, and social media.
• Collaborate with medical staff to highlight key services and success stories.
• Analyse market trends and patient feedback to optimize marketing efforts.
• Organize and participate in community outreach programs and events.
• Monitor and report on the effectiveness of marketing initiatives.
• Ensure the efficient use of resources provided for medical camps.
• Maintain fruitful relationships with clients and address their needs effectively.
• Contact potential clients via email or phone to establish rapport and set up meetings.
• Contact clients to inform them about new developments in the company's services.
• Build long-term relationships with new and existing customers.
• Keep records of marketing and outreach activities and organize them in a retrievable manner.
• Carry out marketing tasks as may be assigned from time to time.

Qualifications:

• Bachelor's degree in Marketing, Business Management or a related field.
• Minimum of 3 years of marketing experience.
• Proven experience in a healthcare setting is a significant advantage.
• Strong understanding of digital marketing strategies and tools.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a fast-paced environment.
• Excellent communication and negotiation skills.
• Great work attitude and aggressive with passion and drive for success.