Business Development Manager (IFA Channel) at Jubilee Insurance

Role Purpose

The Business Development Manager (IFA Channel) will play a pivotal role in driving the growth and success of Jubilee Asset Management Limited (JAML) by spearheading the development and execution of a robust sales and customer retention strategy through the Independent Financial Advisor (IFA) channel. This dynamic leadership position involves recruiting, managing, and empowering a network of IFAs to deliver exceptional financial solutions, while fostering long-term client relationships and enhancing JAML’s market presence. The role holder will act as a strategic partner to the Head of Business Development ensuring the IFA channel aligns with the company’s overarching goals of revenue growth, operational excellence, and client satisfaction.

Main Responsibilities

Strategic Function

• Collaborate with the Head of Business Development to craft and refine the IFA channel strategy, complete with detailed budgets, business plans, and performance targets.
• Design and implement innovative strategies to boost sales, optimize costs, and enhance operational efficiency within the IFA channel.
• Develop a forward-thinking roadmap for the channel, integrating market trends, client needs, and JAML’s strategic objectives to position the company as a market leader.
• Drive comprehensive business development initiatives to accelerate revenue growth and expand JAML’s footprint in the financial services sector through the IFA Channel.
• Enhance client retention and satisfaction through proactive engagement, relationship management, and tailored service offerings.
• Build and nurture strategic relationships with key stakeholders, industry associations, and influential networks to elevate JAML’s visibility and reputation.
• Continuously monitor performance metrics and risk exposure, implementing corrective measures to safeguard channel success.

Business Growth & Development

• Identify and evaluate new business opportunities within the IFA channel, aligning them with JAML’s distribution strategy and long-term growth ambitions.
• Conduct thorough market research and competitive analysis to pinpoint target markets, customer segments, and emerging opportunities for expansion.
• Partner with the marketing team to design and execute impactful sales and marketing campaigns that attract new clients and amplify market share.
• Lead client acquisition efforts by cultivating a robust pipeline of prospects, delivering compelling presentations, and negotiating contracts to secure new business.
• Collaborate seamlessly with internal teams to ensure business growth initiatives are supported by operational capabilities and resources.
• Represent JAML at industry events, conferences, and seminars, leveraging these platforms to forge partnerships and strengthen the company’s network.

Operational Excellence

• Oversee the end-to-end management of the IFA channel, including the recruitment, training, and mentorship of
• Independent Financial Advisors to build a high-performing team.
• Drive revenue targets by motivating IFAs to achieve sales goals while maintaining exceptional service standards.
• Ensure policy persistence through efficient customer service frameworks and proactive retention strategies.
• Design and implement comprehensive training programs to enhance IFAs’ product knowledge, sales expertise, and client engagement skills, with ongoing evaluation and support.
• Ensure all processes and procedures within the IFA channel operate efficiently and comply with regulatory and company standards.
• Foster enduring relationships with key clients, addressing their needs and identifying opportunities to elevate their experience with JAML.
• Analyze client feedback and market trends to continuously improve service quality and exceed client expectations.

Jubilee Brand

• Champion effective public relations initiatives to enhance JAML’s corporate image and strengthen ties with stakeholders, partners, and the wider community.
• Act as a brand ambassador, ensuring all IFA channel activities reflect JAML’s values of integrity, innovation, and excellence.

Corporate Governance

• Compliance: Stay updated on industry regulations, compliance requirements, and best practices.
• Adherence to the laws and regulations of Kenya, the policies and regulations within the Asset Management industry and all internal company policies and procedures.
• Ensuring compliance with applicable statutory and regulatory requirements and establishing mitigation measures against emerging business risks.
• Implement effective risk management strategies, including appropriate internal controls, to mitigate operational, financial, and regulatory risks.

People and Culture Pillar

• Provide inspirational leadership to the IFA network, fostering a culture of productivity, collaboration, and continuous improvement.
• Build team capacity by sharing knowledge, guiding performance, and creating synergies that drive strategic outcomes.
• Cultivate an ethical, client-centric work environment that attracts, retains, and motivates top talent within the IFA channel.
• Conduct regular team meetings and training sessions to enhance skills, share industry insights, and align efforts with JAML’s vision.

Key Competencies

• Customer-Centric Leadership: A proven ability to prioritize client needs, delivering exceptional experiences that build loyalty and trust.
• Data-Driven Decision-Making: Expertise in leveraging data and client feedback to inform strategies and drive measurable improvements.
• Strategic Thinking: A visionary mindset capable of aligning channel initiatives with broader business goals and market dynamics.
• Leadership and Team Management: Exceptional skills in inspiring and guiding teams to achieve ambitious performance targets while fostering collaboration.
• Communication and Persuasion: Outstanding verbal and written communication skills to influence stakeholders and articulate compelling value propositions.
• Creativity and Innovation: A flair for developing innovative approaches to business development and client engagement that set JAML apart.
• Analytical Skills: Proficiency in interpreting sales data, financial metrics, and market trends to make informed, impactful decisions.

Qualifications

• Bachelor’s degree in business, Commerce, Sales, Finance or any other related course.
• Relevant Sales Related Qualifications, master’s degree is an added advantage
• CISI, CIFA, CFA are an added advantage.

Relevant Experience

• Minimum of 6-8 years of experience in business development, sales, or channel management within the financial services or insurance sector.
• Proven track record of managing Independent Financial Advisors or similar distribution channels, with a focus on revenue growth and client retention.
• Strong understanding of the Kenyan financial services market, regulatory landscape, and industry trends.
• Exceptional leadership experience with a demonstrated ability to build and motivate high-performing teams.