Cards Sales Officer - Cards & Payments Division at SBM Bank

Job Purpose:

Reporting to the Cards Issuing Lead , the Card Sales Officer will be responsible to promote relevant eBusiness products and guide the front-line staff members on card products in view of generating leads and concluding sales.

Key Responsibilities:

• Assist the team in achieving the sales target set by expanding the card portfolio
• Identify potential markets/line of business to meet growth objectives and propose sales strategies to improve the quality of business
• Monitor actual performance against budget and propose corrective measures
• Suggest process improvement and control mechanism to mitigate any risks involved
• Monitor product profitability and performance
• Regularly review branch sales collaterals & SBM website for cards products
• Perform Competitors Analysis
• Perform Customer research – prospects and existing customers
• Collaborate to develop annual sales and marketing plans
• Perform branch visits to enhance staff knowledge of card products and provide sales guidelines
• Prepare Business case for cards initiatives/marketing campaigns
• Design customer acquisition marketing campaigns and collaterals
• Monitor card sales figures and liaise with relevant teams to take remedial actions
• Develop and review card issuing procedures & guidelines across various units in the Bank
• Develop initiatives to improve customer services and experience on cards product
• Perform Cards product lifecycle management
• Manage Merchant Discount Programme - Liaise with new and existing merchants and perform monthly update of offers with Marketing Team
• Drive the credit card reward programme and undertake marketing negotiations with merchant partners so as to secure valuable deals
• Maintain regular working relationships with merchants and effect regular visits in order to ensure continuity in programme
• Ensure that credit card campaign mechanisms are adhered to and perform Card Campaign evaluation
• Follow up on cards system issues/projects to ensure resolution and participate in relevant User Acceptance Testing
• Provide daily support to Service Units & other departments on card products related queries
• Perform any other related duties as may be required

Qualifications, Experience & Skills:

• Degree holder in Marketing/Communications/Management/Banking or any related field will constitute an advantage
• At least 3 years of working experience in sales/card issuing or other control functions
• Sound understanding of Card products
• Excellent mastery of basic sales techniques
• Excellent communication and interpersonal skills
• Organised team player with a ‘can do’ attitude
• Ability to work under pressure and meet tight deadlines
• Flexible, proactive and solution provide