Content & Creativity Manager at Kenya Airways

Brief Description        

Manager content & creativity is responsible for providing creativeinput by developing and managing (mainly) audio-visual content for placement ondigital platforms and related communication channels to enhancetimely customer engagement. The role is responsible for shaping the audio-visualaspects of engagement across all media including websites and digital media(main focus), as well as traditional media, press and more.

Detailed Description        

• Creative approach and artistic vision of content deliverables to ensure brand and strategic goals and requirements are met and objectives of content are clear, concise, and compelling for the audience.
• Support Communications Department initiatives to shape, enhance and defend Kenya Airways’ brand and visibility for customers, partners, other stakeholders and the public
• Develop, execute and manage digital media campaigns and support other media campaigns with audio-visual content
• Provide art direction and creative direction on content produced.
• Advise and guide management on audio-visual content
• Oversee the development of creative briefs and strategy and works with different department for alignment.
• Identify, evaluate, and oversee agency partners, contractors and vendor content as needed to help set the teams up for efficiency, effectiveness, and creative success.
• Evaluate and recommend new procedures and equipment for creative services area.
• Review the competitive marketplace and make adjustments based upon identified information.
• Provide thought leadership on creative capabilities, trends, and best practices and evangelizes the power of creativity that will drive KQ’s content creation.
• Manage multiple creative outputs (design and multimedia) by setting expectations, overseeing the quality of output, and leading team and professional development.
• Coordinate all activities with Senior Manager Corporate Communications

Job Requirements        

• Bachelor’s degree in a relevant discipline. (public relations, journalism, communication, or marketing).
• Post graduate Diploma in Journalism would be an added advantage.
• Membership/Certification – Relevant bodies
• Minimum of five (5) years of progressive relevant experience in content creation, communication, or journalistic role. 
• Demonstrated expertise in the field of content creation and release of the same for public consumption.
• Strong understanding of digital marketing and concepts

Additional Details        

• Content creation skills including; Delivery of effective strategy, writing and successfully deploying press releases and other materials
• Experience with social media and marketing campaigns
• Takes personal ownership and accountability to meet time pressure deadlines, achieve agreed-upon results, and have personal organization do so.
• Excellent diplomatic and interpersonal skills with a willingness to work in a team environment. Proven experience in working as both a leader and a member of a team.
• Self-motivated, creative, have excellent organizational skills, proven ability to perform multiple tasks, and work with both internal and external constituencies.
• Experience of developing and implementing media, advocacy or marketing campaigns