Content Marketing Associate at Aurum Consultants

Duties & Responsibilities

• Develop creative content that will grow our community across social media platforms and newsletter subscriptions.
• Grow and expand company social media presence.
• Increase engagement and brand awareness across existing platforms including Facebook, LinkedIn, Twitter, and Instagram.
• Promote community events using social media channels.
• Create and implement social media marketing plans and editorial calendar.
• Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness of marketing strategies.
• Exchange ideas/data/feedback with other departments in order to present results
• Scale and automate the growth processes.
• Develop a holistic media strategy that drives the business forward efficiently and at scale.
• Develop social media campaigns with scope and KPIs that set each program up for success.

Qualifications

• Can work with Faith-based organizations
• Has a passion for creativity, social media, marketing, and engaging people
• Has access to good internet connectivity and a computer
• Has an understanding of social media metrics, the ability to interpret the results and take action to increase the effectiveness of social media campaigns
• Has Graphic design and photo/video editing skills. You do not need be a Photoshop master (yet), but must at least know Canva or be able to create graphics or thumbnails in another software
• Is willing to learn and grow with the organization
• A self-starter with a passion to grow businesses from the ground up
• Has editing and copy-writing skills
• Has good knowledge of both inbound and outbound marketing
• Is performance and result-oriented
• Is curious and creative
• Is relentless in the pursuit of growth