Content Writer & Social Media Manager at Nairobi Garage

Start date: Immediate 

Remuneration: Based on Experience  

Deadline: 12th February 2021  

Position: Short Term (4 Months)

In this role, you will be responsible for creating original written content that you will be posted on our Website and social media pages. You will be responsible for ensuring high levels of web traffic and customer engagement. 

As a content writer and social media manager, you will be required to have excellent communication skills and be able to express our company’s views creatively. You will be required to be well versed with best practices  and trends in digital content creation while managing Nairobi Garage brand image in a cohesive way to  achieve our overall goals. 

Below is a breakdown of the focus areas of this role: 

CONTENT CREATION & WRITING 

• Create, Follow & Review a Content Calendar that will guide content management effectively • Research, Interview, and Develop stories from our members community, and external Business/Startup  Ecosystem,  
• Write content articles to cover stories from Nairobi Garage to showcase our brand, thought-leadership,  and deep insight of the Ecosystem, 
• Create strong SEO articles to drive traffic to our site, and gain viable sales leads • Assist in creating, and sending out our Newsletters, and  
• Assisting with creating Sales & Ad based copy (as and when). 

SOCIAL MEDIA MANAGEMENT 

• Creating, Following & Reviewing a Social Media Calendar that will guide content management  effectively, 
• Using best practice optimal tools such as Hootsuite for scheduling & planning content, • Sharing of blog articles, posts, videos and stories on social media of events and activities, to drive  engagement and brand awareness, 
• Growing engagement across our social media platforms, 
• Ensuring Digital Marketing best-practices are followed across platforms,  
• Ensure all social media pages are up-to-date with accurate information, and  
• Respond to questions & engagements in the appropriate way, using the organizational tone of voice,  imagery & in-line with the sales process for the company. 

EVENT COVERAGE 

• Liaise with the Events team to get information on Upcoming Events, 
• Create and share events-related content, in-line with the Event profiles and goals of the communication plan,  
• Manage Twitter platform during events, to increase reach and engagement,  
• Take picture during events and space activities, for Instagram and Twitter and/or liaise with the in house  professional photographer to take pictures, and 
• Write reviews of the Events to add to the content calendar on our Website. 

Looking forward to your application and all the best!