Copy Writer at Janta Kenya

Job Description

• The main role of the Copy Writer will be to produce campaign, copy and content ideas and messages that effectively communicate on selected touchpoints and align to client business objectives.

Key Responsibilities

• Meeting with clients to understand their message, brand voice and target audience
• Work with the team to develop campaign ideas for assigned clients
• Work with strategy team to develop pitch documents and concept notes
• Writing clear and error-free copy for different touch points in the right brand voice
• Develop monthly content plans for assigned clients
• Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
• Interpreting creative direction and technical information and turning them into persuasive copy concepts
• Collaborating with the creative and strategy departments to brainstorm and develop a variety of marketing materials
• Working with clients to edit and modify copy to meet their content expectations

Skill & Experience

• Bachelor’s degree or equivalent experience in communication or marketing
• Experience producing copy for print and digital media channels
• Proven success in producing copy for advertising or marketing campaigns
• Exceptional skill in social media writing, including use of hashtags and relevant acronyms
• Proficiency with common office software
• Experience with SEO concepts and social media marketing
• At least 2-3 years of experience
• Creativity, adaptability and the ability to work collaboratively with a team