Creative & Storytelling Lead at Impact Africa Network

Role Overview

As the Creative and Storytelling Lead, you will spearhead our creative initiatives, driving impactful storytelling and transformative campaigns. You will lead a talented team in developing compelling narratives that showcase our startups' innovations and amplify our venture-building objectives. This role is crucial in shaping our creative vision, managing production processes, and leveraging our studio resources to create content that resonates with our audience and drives positive change. We have a fully-fledged studio for content recording and serve our internal and external clients and enhance our capabilities in producing high-quality creative content.

Key Responsibilities

Creative Vision and Strategy

• Develop and articulate a clear creative vision and strategy for projects and campaigns, aligning with our organization's mission and venture-building philosophy.
• Define storytelling approaches, visual directions, and production guidelines to ensure consistency with brand identity and objectives.
• Stay abreast of industry trends and innovative technologies, incorporating fresh ideas into our creative processes.

Team Leadership and Collaboration

• Lead and mentor the creative team, fostering a collaborative, innovative environment that encourages professional growth and development.
• Facilitate effective communication across different disciplines within the team and with other stakeholders, including the CEO and external partners.
• Conduct regular team meetings, brainstorming sessions, and workshops to generate innovative ideas and refine concepts into actionable plans.

Storytelling and Content Development

• Drive the creation of compelling narratives and concepts that captivate audiences and align with project goals and our startups' innovations.
• Oversee scriptwriting and concept development processes, ensuring high-quality, impactful storytelling across all projects.
• Review and provide constructive feedback on creative assets to maintain quality and brand consistency.

Production Management

• Manage end-to-end video production processes, from pre-production planning to post-production editing, utilizing our studio facilities effectively.
• Ensure efficient resource allocation, manage timelines, and maintain quality control throughout the production cycle.
• Collaborate with the team to troubleshoot challenges and find creative solutions during productions.

Client and Stakeholder Management

• Engage with clients, stakeholders, and external partners to understand their objectives and expectations for creative projects.
• Present creative concepts, provide project updates, and gather feedback, building strong relationships through effective communication.
• Develop strategies to leverage our creative services for revenue generation from external clients.

Brand and Visual Identity Oversight

• Define and maintain the overall visual style and brand identity across all creative outputs for both internal projects and external clients.
• Ensure consistency and adherence to brand guidelines in design, videography, and storytelling.

Resource and Budget Management

• Optimize resource utilization, including studio facilities and equipment, to maximize efficiency and effectiveness.
• Manage project budgets, ensuring cost-effective production while maintaining high-quality outputs.

Qualifications

• Bachelor's degree in Film, Media, Design, or a related field; Advanced degree preferred.
• 7+ years of experience in creative direction, with a strong background in video production, storytelling, and team leadership.
• Proven track record of developing and executing successful creative campaigns, preferably in a startup or social impact environment.
• Excellent portfolio showcasing versatility in creative direction and storytelling.
• Strong proficiency in video editing software, animation tools, and creative suite applications.
• Exceptional leadership, communication, and project management skills.
• Passion for using creative expression to drive positive change and create significant societal impact through startups.