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In the 21st Century, automation of business processes is key if any business intends to achieve its core objectives and sky - rocket productivity. Attain Enterprise Solutions Ltd. is a leading technology and solutions provider specializing in software development and implementation, systems support and I.T. consultancy. Having been in operation since 200...
Summary of Position:
The position is responsible for concepting and building a number of varied digital programs, including PPC campaigns, SEO strategies, social program and email marketing/inbound programs, from client discovery through optimization and reporting. This includes overseeing existing campaigns and making recommendations on how to optimize them via trend analysis and data-driven decision making. The identified resource will also write and proofread engaging ad copy, make creative suggestions for ad templates, and prepare and present status reports to clients.
This is a strategic role that requires a proactive, digital-oriented marketer who is highly organized and articulate.
Duties and ResponsibilitiesContent Creation and Publishing (blogging, webinars, paid advertising, social media updates etc).Manage the day-to-day execution of digital marketing programs, including SEO, PPC and social media campaignsDrive organic search strategy and execution aligned to clients’ paid search strategies.Blog audits and continuous analysis of digital development and insights of campaign activityEnd-to-end ownership of multichannel, paid media campaignsAct as the strategic and executional lead through implementation processTrack and monitor communication programs and their effectiveness to identify latest trendsBuilding advertising funnels and be able to direct our design/development team on building landing pages for your campaignsEvaluate remarketing strategies as well as all acquisition channelsSupporting the BDM, by conducting research, analyzing data to generate insights, and staying plugged into the latest and greatest in digital trends and techGenerate leads to grow corporate business and penetrate new markets.Supporting account and partnership teams by arming them with regularly updated consumer insights and learningsHave basic to advanced UX/UI skills, and working with creative teams, UX/UI experts, producers, and technology team members to bring those strategies and concepts to lifeOverall responsibility for brand management and corporate identityProvide transparency of campaign effectiveness and marketing activities by monitoring and measuring Marketing ROI to the Business Development Manager.Analysing potential strategic partner relationships for company marketing.Maintain and update customer databases
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