Digital Marketing Writer at One Acre Fund

About The Role

As our Digital Marketing Writer, you'll write, edit and schedule/publish content for our digital channels; oversee our editorial production calendar; monitor and report on the performance of your content by using platforms like Google Analytics, social media insight tools etc. and use the data to inform your approach to future content; and act as an overall voice for One Acre Fund.

You'll report to our Managing Editor and work with colleagues on a 17-person Global Communications team.

Responsibilities

• Writing and Editing
  • Research and write organic and paid content for One Acre Fund social channels and website
  • Write and edit other copy, such as a monthly roundup of stories from farmers
  • Proofread, edit and update content for tone, style, grammar, and formatting before publishing
  • Understand audiences and drive an audience-first approach to content creation
• Content Publishing
  • Schedule and publish social media posts across LinkedIn, Twitter, Facebook and Instagram
  • Draft monthly newsletters on our email marketing platform
  • Manage the content on our website
  • Manage editorial production calendar on Trello
• Data Reporting
  • Report monthly engagement trends and suggest improvements to content and channels

Career Growth and Development

We have a strong culture of constant learning and we invest in developing our people. You’ll have weekly check-ins with your manager, access to mentorship and training programs, and regular feedback on your performance. We hold career reviews every six months, and set aside time to discuss your aspirations and career goals. You’ll have the opportunity to shape a growing organization and build a rewarding long-term career.

Qualifications

Across all roles, these are the general qualifications we look for. For this role specifically, you will have:

• 2+ years of professional experience working with digital publishing
• Previous professional copywriting experience for digital channels
• Experience using some or all: Campaign Monitor, Twitter Ads, LinkedIn Campaign Manager, Hootsuite, and Google Analytics
• Experience using Facebook, Instagram and Twitter for professional purposes
• Experience setting up performance trackers and producing analytics reports for organic social media
• Experience using a website content management system
• Fluent in Swahili and English

Preferred Start Date

Due to the ongoing Covid-19 pandemic, start dates can vary significantly by role. We are adapting rapidly to Covid-19 and most of our team is now working remotely. Given the changing environment, we will appreciate your flexibility in confirming a start date.