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  • Posted: Mar 27, 2023
    Deadline: Not specified
  • Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

    Girl Effect is a non-profit working with girls to change their lives, empowering them to navigate the pivotal time of adolescence, so they are enabled to live a healthy life, participate in school, and prepare for their future financially.
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    Scope of Work

    We envision two rounds of content development. A first round where content will be drafted and tested with adolescent girls and young women and a second round where content will be refined for the final minimal viable prototype.

    Your Responsibilities

    • Write clear, compelling copy for various mediums (e.g. ads, blog posts, social media creatives, short-form scripts, radio spots/dramas, newsletters).
    • Take part in brainstorming sessions and workshops with our creative team to develop a youth-friendly, innovative, communicative language for our initial and final prototype concepts.
    • Assist brand development experts in developing our new Kenyan youth brand’s tone and voice.
    • Feed into all creative assets and develop marketing copy aligned with our new Kenyan youth brand’s tone and voice.
    • Interpret copywriting briefs and ultimately write clear, attractive copy with a distinct voice.
    • Support translating from English to Swahili or vice versa.
    • Support creative campaign reports and presentations.

    Who You Are

    • A conversational copywriter/creator with experience creating content, content and campaigns for youth audiences, especially Kenyan girls from low-middle income backgrounds.
    • Ability to deliver a clear message in a simple, straightforward, and non-judgmental manner with a fun and youthful style.
    • An effective communicator and writer in Swahili and English, with the ability to synthesize, communicate and simplify complex language concepts per the needs of girls and young women.
    • Someone who enjoys media & technology and exploring content through products like IVR, communities, blogs, etc.
    • Passionate about making a positive difference in the lives of young women and girls.
    • Proven ability to be flexible within a fast-paced, changing environment.
    • Experience in health-related content/Behavior change content production in the field of Sexual and Reproductive Health and Rights and Economic Empowerment would be a massive bonus.
    • Basic safeguarding and digital safeguarding knowledge is a plus.

    Method of Application

    Interested and qualified? Go to Girl Effect on to apply

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