Head, Marketing & Corporate Communications at Antal International

Knowledge, Skills & Experience Required

• Social Sciences/BA Marketing/Commerce
• Highly numerate, analytical skills written communication skills.

Experience in the following areas is key:

• strategy-development & implementation,
• advertising development & execution
• brand management-consumer understanding
• brand image, elements of the mix
• competitor & market analysis
• promotion development, execution & evaluation
• project management-briefing team
• development of critical paths
• liaison between stakeholders 
• execution of project

Key Result Areas

• Development of Corporate Brand Strategy & Implementation.
• Assist Business Heads & Team in the development of marketing & communication plans for jobs-to-be-done to help achieve business objectives.
• Brief & inspire external partners on brand & business objectives & strategies to deliver outstanding advertising materials, media plans & promotions to deliver business results.

Communications and Working Relationships

• All business Units & service departments in the bank- branding & marketing issues
• Agencies & vendors who provide bank with services
• Media & production houses-ad placements, program development & PR related issues

People Management

• Supervises immediate team members to ensure that time, quality and other set standards are achieved
• Interprets Conditions of Service to immediate team members
• Appraises the performance of immediate team members and reviews those for lower level staff
• Identifies training needs of immediate team members and recommends appropriate training for them.
• Administers disciplinary measures to immediate team members in accordance with the Bank’s disciplinary code and procedures

information security responsibilities

• Abide by the bank’s ISMS (Information Security Management Systems) policies and procedures
• Safeguard the bank’s information assets in accordance with its ISMS policies and procedures

Compliance Responsibilities

• Undertake the annual mandatory refresher training organised by Compliance
• Report all suspicious or fraudulent activities to Compliance or via whistle-blowing toll-free line