Key Account Manager - Advertising - Jumia (Full Time) at Jumia

What you'll do

• Own a revenue target for a portfolio of brand accounts, and build the hunting list and pipeline to hit it. 
• Run the full sales cycle: Prospect → Qualify → Pitch/Proposal → Negotiation → Closing → Campaign launch/execution → Upsell & Retention 
• Build the media strategy for your accounts —Define campaign objectives, develop multi-channel media plans, recommend relevant ad formats and placements, and allocate budgets against the JAS rate card to deliver effective and commercially viable solutions. 
• Negotiate and defend commercial terms, including rate, package structure and annual joint business plans (JBPs).
• Convert one-off campaigns into recurring investment through performance reviews, insight and proactive upsell.
• Act as the main commercial point of contact for your brands and for the internal KAM teams across categories.
• Work with Ad Ops, design, data and commercial teams to deliver campaigns and KPIs.
• Log all pitches and opportunities in Retool and keep pipeline status current.
• Report on performance to brands monthly, with recommendations — not just numbers.

What you'll need

Essential

• 4+ years in digital advertising or media sales, at a media agency, ad network, publisher, broadcaster, retail media platform, telco commercial team or brand side.
• A track record of personally carrying and hitting a revenue or billings target. We will ask you for the numbers.
• Demonstrable experience closing media deals with brand-side clients — negotiating rate, handling procurement, and getting an IO signed.
• Hands-on experience building and presenting media plans across display, performance, retail media and social, with a solid grasp of campaign KPIs and budget management.
• Comfort with data — dashboards, campaign reporting, large datasets — and the ability to turn performance data into a commercial argument.
• Strong client management skills, coordinating multiple stakeholders and competing priorities.
• Fluent written and spoken English.

Preferred

• Existing relationships with brands and media agencies in the Kenyan market, and familiarity with the local media planning and budget calendar.
• Experience in retail media or e-commerce advertising specifically.
• Degree in Marketing, Business, Advertising or a related field. Relevant sales experience and a credible track record matter more than the qualification.