Life Area Marketing Manager- Nakuru at Kenindia Assurance Company Limited

JOB PURPOSE

• The job holder is responsible of driving individual life business top-line, bottom-line growth and provide customer centric service to policyholders and claimants in Nakuru Branch office.

PRINCIPAL ACCOUNTABILITIES

• Leading and managing sales teams to maximize profitability and shareholder value through business growth and sustainability while maintaining a high level of customer satisfaction in Nakuru Branch office
• Carrying out office administration and ensuring compliance with the County and National Government
• Getting market intelligence on future market trends to help improve service and product offering, while keeping an eye on competition
• Coaching, mentoring, developing, training, motivating and evaluating sales team and staff to achieve the highest levels of performance in Nakuru Branch
• Planning and driving brand awareness and penetration to grow market share in the Western Region
• Ensuring compliance with regulatory and statutory requirements
• Preparing, monitoring and reporting of the Life business budgetary allocations in Nakuru Branch
• Leading and managing the Life business related communication at the branch
• Identifying, implementing and benchmarking best practices in management
• Ensuring customer service to both internal and external client by providing required support in the agency management
• Managing and Implementing change initiatives to achieve desired business plans and culture.
• Recruitment, training, developing and retaining of intermediaries and alternative channels.

MINIMUM QUALIFICATIONS - KNOWLEDGE AND EXPERIENCE

• Undergraduate degree in any business related field.
• Chartered Institute of Marketing
• Certificate of proficiency
• At least 5 years of relevant insurance experience.
• Work experience in Marketing of Life Business products within the region is an added advantage