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    • Careers at Corporate Staffing

    Posted: May 29, 2024
    Deadline: Jun 4, 2024
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  • Never pay for any notarisation, certificate or assessment as part of any recruitment process. When in doubt, contact us

    Marketing Lead – Fintech

    Key Responsibilities

    • Manage our website, including its content and the structure to support different visitor journeys
    • Produce company materials like slideshows and brochures that equip our Operations team’s different business segments
    • Manage marketing related vendors, such as content creators, graphic designers, media buyers, etc.
    • Manage local marketing agencies, including identifying them, evaluating their marketing channels, setting their goals, and monitoring their performance
    • Keep aligned with our upper management and initiate marketing activities that support the company strategy, both for business development and project launches
    • Communicate regularly with our Product department to stay up to speed on our app’s capabilities and intended engagement with our markets
    • Collaborate with customers on marketing initiatives
    • Identify significant events in our target markets and then arrange and promote participation
    • Keep up with our competitors and the industry
    • Keep abreast with best practices and new product development trends
    • Strategize with and report regularly to the CEO

    Key Knowledge and Experience

    • Bachelor’s degree in Marketing, Communication or a related field
    • GTM Strategist, who’s not afraid to get their hands dirty
    • 3 or more years’ experience in marketing, including managing media channels, content design tools, website design and administration, marketing-specific metrics and analytical techniques
    • Tech savvy, with experience in marketing related software such as CRM, campaign management platforms, analytical tools, email auto responders, graphic design, website management, etc.
    • Passionate and strategic about written and digital communication
    • Strong interest in agricultural and financial industries
    • Exceptional marketing content writing skills in English
    • Personal or professional familiarity with African countries and cultures
    • Excellent interpersonal and communication skills with the ability to effectively collaborate with cross-functional teams
    • Excellent organizational and time management skills
    • Creative thinker with super-strong attention to detail
    • Outstanding problem-solving skills
    • Bold personality, bringing ideas to management and pioneering external communications
    • Team-player mentality: proactive, open-minded, looking out for colleagues’ success just as much as your own, able to compromise
    • Experience in Agri-financing sector will be an added advantage
    • Bonus: Multilingual in African languages

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