Marketing Manager at Corporate Staffing

Key Responsibilities:

• Plan appropriate advertising channels
• Develop keynote presentations for delivery by the CEO
• Prepare marketing plan in line with Company marketing strategy
• Work alongside the sales team to deliver on business targets
• Develop a marketing strategy to achieve the company sales goals and objectives.
• To ensure that the company Website is easily found by the target audience
• To optimize website structure and content so as to drive relevant traffic to the website.
• They will be responsible for website content and for creating and implementing content strategy in order to ensure online objectives are achieved
• Execute e-Commerce and social media strategies to meet revenue and growth targets.
• He/She will be responsible for managing online presence and company brand by using social network tools such as Facebook, Twitter, Instagram and LinkedIn.
• Must be able to use email marketing platforms such as Mailchimp and mailerlite to build custom email campaigns.
• The Marketing Manager will be responsible for converting an online visit into online sales 
• Play a key role in the strengthening and implementation of the company’s strategy 
• Reporting – Provide insightful and periodic campaign reports to support impact of marketing initiatives
• Ensure timely launch of new products and services.
• Website data management and analysis.
• Strategy implementation and monitoring through data analysis and SOI
• Continually drive improvements in the user experience and customer journey across all online touchpoints, in order to drive conversion rate optimization and revenue
• Ensuring that payment options and promotional tabs are configured correctly.
• Monitoring website traffic and customer reviews to gauge responses to site updates.
• Analyzing sales-related data to predict future sales
• Collaborate with the team on improving marketing materials based on insights from the field.
• Always understand the current market trends including competitors and communicate such information to the management team.
• Provide excellent customer service and management to all customers
• Other strategies include video Marketing. Influencer marketing, Programmatic advertising, Affiliate marketing, and pay–per–click advertising