Marketing Officer at Holy Cross Catholic International School

Reporting to: Director, Holy Cross Catholic International School

Job Description

Are you a marketing enthusiast looking to work in a secure, catholic-driven institution of learning? Holy Cross Catholic International School is currently looking to hire a highly motivated Marketing Officer who will work diligently to promote the school through different omni-channel marketingand fundraising initiatives. 

The Marketing Officer must be a results-driven individual who will wholly embrace the traditional catholic values of the school as a way of marketing effectively to our target audiences. The candidate must be a practising Catholic as well as display a high degree of integrity.

Key Responsibilities

• Marketing-Time Allocation 80%
  • Manage and coordinate all marketing activities for the school such as open days, bootcamps, festivals, graduations, awards etc. to position Holy Cross Catholic International School as an academic leader.
  • Preparation of a weekly, monthly, and quarterly marketing calendar.
  • Hands-on production and management of marketing material collateral for the school.
  • Daily posting, management and monitoring of the school’s social media pages and campaigns to ensure the messaging, reputation, and identity accurately represent the school.
  • Generation of weekly and monthly social media reports to track success and gaps.
  • Preparation of email marketing messages to be blasted to the database bi-monthly or on a need basis.
  • Engage catholic media outlets where the school can receive publicity at least twice-thrice a year.
  • Copywriting well researched articles to be published once a week on the school website.
  • Develop creative marketing strategies to help raise more awareness for the school and increase enrollments.
  • Design marketing initiatives aligned at increasing student enrollment term over term.
• Fundraising-Time Allocation 20%
  • Spearhead fundraising campaigns and events to aid needy students in the school 
  • Build and maintain relationships with various funding institutions
  • Periodically prepare fundraising proposals and initiatives with potential and existing donors together with the key management personnel of the school
• Prepare fundraising reports
  • Establish a database of key funding bodies/donors

Skills and Qualifications

• The candidate must be a practising Catholic who embraces the teachings of the Catholic Church.
• Diploma or Degree in Marketing, PR, Journalism, Communications, or any other related field.
• 2-4 years of experience working in the Marketing/Communications/PR/Digital Marketing capacity.
• Excellent communication, report writing interpersonal, and presentation skills.
• Highly self-motivated and hands-on individual requiringlittle to no supervision.
• Unique creative skills especially in creating content for social media.
• Excellent time-management and organizational skills as well as a willingness to learn.
• Teamwork skills: ability to interact effectively with the school Director, Principal, staff, administration & students.
• Proficiency in MS Office such as WORD, Excel, PowerPoint.
• Basic graphic design skills such as the use of Canva and other phone editing tools is an added advantage