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  • Posted: Mar 25, 2024
    Deadline: Mar 28, 2024
  • Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

    History The Kenya Institute of Management (KIM) is a membership based non-profit making professional management organization committed to the promotion of excellence and integrity in the practice of management. The Institute was established in 1954 as a premier institute that provides management consultancy and capacity building services to corporate orga...
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    Marketing Officer


    • Formulate and execute of marketing plans in liaison with Unit Managers and other Functional Heads.
    • Timely development, processing and dispatch of marketing materials such as brochures, flyers, posters and card to the user units.
    • Generate live leads and make follow ups to be able to convert them into business
    • Implement Institute’s marketing policy at the user Unit to ensure total compliance
    • Oversee creation of advertisement and marketing materials to promote KIM products
    • Participate in evaluation of marketing activities to measure its effectiveness.
    • Coordinate internal marketing activity schedules to avoid overlap o and ensure proper planning and facilitation
    • Lead implementation of Go-To market campaigns to reach the target market in a timely manner and ensure quicker return on investment (RoI).
    • Prepare monthly marketing reports on all marketing activities that have been implemented and keep records of the same
    • Prepare marketing budgets in consultation with Heads of Functions and Regional Managers.
    • Develop and implement plans aimed at strengthening relationships with the media organisations to ensure the most effective messaging and positioning of the KIM Brand.
    • Undertake marketing activities using digital platforms such as websites, Facebook, twitter, LinkedIn, Instagram, Google ad and provide social media performance monitoring reports to enhance planning for future -marketing activities.


    • Increase brand loyalty and equity
    • Greater brand visibility
    • Compliance top budget provision
    • Compliance to Institute policies and Procedures
    • Number of linkages created that can lead to business



    • Computer Literacy
    • Enterprise Resource Planning(ERP)
    • Customer Care skills
    • Public Relations
    • Report writing
    • Networking skills
    • Business Development skills
    • Marketing skills


    • Bachelor Degree in Marketing or related field.
    • Three (3) years of relevant work experience in the service industry.

    Method of Application

    Interested and qualified? Go to Kenya Institute of Management (KIM) on to apply

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