Marketing Officer at St. Francis Community Hospital

Key Responsibilities

• Prepare meetings with potential customers to explain the hospital services and answering customers’ questions and escalating complex issues to the relevant departments as needed.
• Present cost-benefit analyses to the Hospital Management Team (HMT) for prospective and existing customers to determine the most suitable services.
• Analyzing competitors’ services to determine trends in the market, threats and opportunities.
• Develop strategies and tactics to market our services and drive qualified traffic to our hospital.
• Develop strategic relationships and partnership with key corporates, government agencies, insurances and vendors
• Measure and report on the performance of marketing campaigns, and outreaches to HMT.
• Come up with digital marketing strategies and be in-charge of digital marketing for the hospital.

 QUALIFICATION/SKILLS

• Diploma in Sales and Marketing from a recognized institution.
• Bachelor’s degree in Marketing is an added advantage.
• Two (2) years experience working in medical field or insurance. Experience in digital marketing is an added advantage.
• Up to date with the latest trends and best practices in online marketing.
• Must have strong analytical and problem-solving skills.
• Effective communication skills. ( Negotiation and Consultative)
• Exceptional customer service skills.