Principal Marketing and Sales Officer at New Kenya Planters Co-operative Union Plc

NKPCU/HRM/0 2 /202 4
Terms of Service: Permanent and Pensionable
Basic Salary: Kshs. 148,514 (Minimum) – Kshs.213,391 (Maximum)
Other remunerations: Based on prevailing Government guidelines

Reporting to Deputy Director Marketing

Duties and Responsibilities

• Analyzing the market to identify available gaps;
• Coordinating implementation of marketing strategies in line with a marketing workplan
• Ensuring preparation of promotional materials
• Ensuring the production and distribution of promotional materials
• Ensuring Participation in trade fairs and exhibitions both locally and internationally
• Coordinating the collection and delivery of coffee samples and catalogue for onward transmission to the Nairobi Coffee Exchange
• Participating in developing and administering market survey instruments
• Coordinating data analysis
• Ensuring Compiling of requests from coffee dealers for direct sale
• Ensuring maintenance of the e-commerce trade platform
• Ensuring collection and delivery of coffee sample for direct sale
• Ensuring preparation of documentation for shipment
• Ensuring preparation of Marketing and Sales report
• Ensuring partnerships and agencies created are maintained and enhanced locally and internationally for future business growth
• Conducting customer satisfaction surveys
• Reviewing and recommending appropriate actions
• Ensuring implementation of policies, standard operating procedures and guidelines; and
• Preparing and forecasting budgetary requirements and ensure prudent use of allocated funds

Requirements

• A minimum period of eight (8) years relevant work experience, at least three (3) years of which must have been in a supervisory role;
• Bachelors Degree in any of the following disciplines: Commerce (marketing option), Business management, Business Administration, Economics or equivalent qualification from a recognized institution;
• Masters Degree in any of the following disciplines: Commerce (marketing option), Business management, Business Administration, Economics or equivalent qualification from a recognized institution.
• Membership to a professional body; Marketing Society of Kenya or Chartered Institute of Marketers or any other related field.
• Certificate in a Management Course lasting not less than four (4) weeks from a recognized institution;
• Proficiency in Computer applications;
• Demonstrated merit and ability as reflected in work performance and results; and
• Fulfilled the requirements of Chapter Six of the Constitution.
• Applicants with in-depth understanding in the coffee value chain and marketing experience is an added advantage