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  • Posted: Feb 6, 2024
    Deadline: Feb 15, 2024
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  • Hanmak Technologies was formed with an inspiration to offer custom-made software solutions and customer tailored services to businesses and other organizations in Kenya and around the region. Its birth was as a result of the need in the market for local software solutions that would solve local business problems. With its entry in the market with a local...
    Read more about this company

     

    SaaS (Software as a Service) Marketing Trainee

    We are currently seeking ambitious individuals to join our Software as a Service Marketing trainee program. This 3-month training opportunity is designed to provide hands-on experience and mentorship in the dynamic field of SaaS marketing. Upon successful completion of the program, trainees will have the opportunity to join our team on a full-time basis.
     
    Number of positions: Six (6)

    Requirements & Skills

    • Excellent communication skills, both written and verbal 
    • Solid understanding of Software as a Service, and associated technologies 
    • Ability to translate highly technical software features into compelling marketing messages. 
    • Strong understanding of digital marketing strategies 
    • Experience with marketing automation tools, and the ability to analyze and interpret data to make informed marketing decisions. 
    • Proficiency in creating compelling marketing materials, such as website content, email campaigns, and social media posts 
    • Ability to build and maintain relationships with clients and partners. 
    • Strong understanding of analytics and metrics 
    • Degree in IT, BIT, Software Engineering, Computer Science and related disciplines 

    Key Responsibilities 

    • Develop and implement marketing strategies to promote software products 
    • Conduct market research to identify potential customers and their needs 
    • Create and manage marketing campaigns across various channels such as social media, email, and online advertising 
    • Generate leads and drive product adoption 
    • Do sales pitch and conduct product demos 
    • Analyze and report on marketing performance to optimize strategies and improve ROI 
    • Stay updated on industry trends to inform marketing efforts 
    • Build and maintain relationships with key stakeholders including customers, partners, and industry influencers 
    • Support the development of sales collateral and product messaging 
    • Contribute to the overall marketing and business strategy of the company 

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified candidates should forward their CV to: marketing.hr@hanmak.co.ke using the position as subject of email.

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