Sales and Marketing Manager at Africa Digital Media Institute (ADMI)

The ideal candidate will be a critical actor in the projected growth, crafting and executing a business development strategy for our fast-growing digital media group. Operating across three functions – business development, sales & marketing and donor partnerships – s/he will drive income growth across diverse vectors, units and jurisdictions.

Key Responsibilities

• Leadership: Recruit, train and motivate high-performing teams across all commercial functions.
• Project Management: Design work plans and budgets for several parallel streams of activity
• Data Analysis: Undertake rigorous online and offline research and analysis to underpin strategy, including market demand; competitor assessment; forecasting and developing annual sales quotas
• Marketing: Lead development of the company’s marketing function to achieve market penetration and sales growth through different avenues including performance marketing, outreach and referrals.
• Sales: Lead sales channels to meet and exceed revenue targets.
• Business Development: Continuously monitor the market for potential products and partnerships that enhance profitability and reach of the Group’s capabilities and brand.
• Partnerships: Drive visibility through thought leadership, relationship management and communications and outreach to position the Group as go-to target in creative, tech and youth unemployment ecosystems.

Qualifications

• Bachelor's degree in a relevant field
• Masters degree or CIM will be an added advantage
• Over 8 years experience in marketing or related field
• Strong creative, analytical and communication skills
• Tech-savvy, fast learner with a blend of global and regional experience.