Sales and Marketing Officer at Kenya Red Cross Society

PRIMARY RESPONSIBILITIES:

• Providing technical as well as various application-related support to the sales and marketing teams and customers
• Preparing detailed information documents and marketing materials related to products and services
• Maintaining pricing information on all products
• Conceptualize strategies to market products, generate sales conversions and deliver a superior customer experience
• Keeping track of targeted as well as actual sales to determine the extent of marketing support required
• Sourcing and storing information about competition products for market research
• Participating in product development and go-to-market processes
• Identifying new sales and marketing channels and technologies as well as finding the best solutions to promote the business
• Measuring marketing campaigns' performance, budgetary allocations and undertaking campaign enhancement activities for better ROI on marketing expenditure.
• Developing marketing strategies, implementing marketing plans, developing sales strategies, maintaining customer relations, tracking sales data and creating sales reports.
• Coordinating with media representatives and sponsors.
• Creating awareness of the products and services offered by the company.

REQUIREMENTS:

• Bachelor's degree in Marketing, Advertising, Sales or a related field.
• Proven work experience as a Sales and Marketing Executive or a similar position in the Sales Department.
• Demonstrate excellent knowledge of various marketing tactics.
• Understanding and knowledge of Customer Relationship Management Software.
• A result-driven and organized individual.
• Proficiency in Microsoft Office Tools.
• Outstanding project management skills
• Demonstrate excellent leadership skills.
• Ability to work on tight deadline
• Ability to work independently as well as in a team environment.
• Good negotiation and sales skills.
• Knowledge of modern marketing techniques.
• High-level of networking skills.
• Understanding of commercial trends and marketing strategies.
• Good project management skills.
• Excellent interpersonal skills.
• Excellent negotiation abilities as well as good communication skills.
• Possess outstanding sales skills and the ability to work in a team environment as and when needed.