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PAC Advisors is a leading advisory firm with a wealth of experience and expertise in supporting African SMEs and Corporate Institutions. Our comprehensive range of integrated and innovative business advisory services includes strategic planning, human capital advisory, training and development, financial and accounting advisory, and more. With a focus on max...
The Sales Engineer – Boilers & Compressors will be responsible for driving revenue growth through the sale of industrial boilers, steam systems, compressed air equipment, and associated services.
This role demands a strong blend of engineering expertise, consultative selling, and commercial negotiation skills, enabling the Sales Engineer to position technically sound, energy-efficient, and cost-effective solutions tailored to customer operations.
Key Responsibilities
Technical Sales and Business Development
- Proactively identify, qualify, and develop new sales opportunities for boilers, steam systems, compressors, and compressed air solutions across industrial sectors.
- Build and maintain strong relationships with plant managers, engineers, procurement teams, and decision-makers.
- Conduct detailed site surveys, system assessments, and technical evaluations to understand operational requirements and constraints.
- Develop and present technical and commercial proposals, including equipment sizing, system layouts, energy efficiency calculations, ROI analysis, and lifecycle cost evaluations.
- Lead commercial negotiations, ensuring alignment with margin targets, contract terms, and customer expectations.
- Achieve assigned sales targets and contribute to overall business growth strategy.
Engineering and Client Support
Provide expert technical support in the application and selection of:
- Steam boilers (oil, gas, electric, biomass where applicable)
- Steam accessories and condensate recovery systems
- Air compressors (screw, piston, oil-free, high-pressure)
- Air treatment and distribution systems
- Support customers with energy optimization, efficiency improvements, and compliance with operational standards.
- Promote and cross-sell value-added services, including energy audits, calibration, preventive maintenance contracts, commissioning, and operator training.
- Liaise closely with project, service, and commissioning teams to ensure smooth handover from sales to execution.
Market Intelligence & Strategy
- Monitor market trends, competitor offerings, pricing strategies, and emerging technologies in boilers and compressed air systems.
- Track regulatory, safety, and environmental requirements affecting industrial energy systems in East Africa.
- Provide market feedback to management to support product development and sales strategy refinement.
Reporting & Internal Coordination
- Maintain accurate records of leads, opportunities, quotations, and forecasts using CRM systems.
- Prepare regular sales reports, pipeline updates, and market intelligence summaries for management.
- Coordinate with finance and logistics teams on pricing approvals, delivery schedules, and payment milestones.
Health, Safety & Compliance
- Ensure all proposals and recommendations comply with applicable safety standards, statutory regulations, and pressure equipment requirements.
- Promote safe working practices during site visits and technical assessments.
Key Performance Indicators (KPIs)
- Achievement of annual and quarterly sales targets
- Growth in boiler and compressor solution sales
- Conversion rate of leads to closed contracts
- Gross margin performance
- Customer satisfaction and repeat business
- Accuracy of sales forecasts and CRM reporting
What Success Looks Like
- Consistent delivery of profitable boiler and compressor projects
- Recognition as a trusted technical advisor by clients
- Strong collaboration with internal teams resulting in smooth project execution
- Tangible energy efficiency improvements for customers
Qualifications and Skills
Required
- Minimum 4+ years’ experience in technical sales within the industrial, energy, boilers, or compressed air sector in Kenya or East Africa.
- Strong technical background in boilers, steam systems, and compressed air applications.
- Ability to interpret engineering drawings, specifications, and performance data.
- Excellent communication, presentation, and negotiation skills.
- Willingness to travel extensively to customer sites across the region.