Sales Manager (Printing) at MSVL Group

Qualifications, Skills and Experience

• Bachelor's degree in Sales & Marketing, Business Administration, or a related field.
• Minimum 7 years of experience in a senior sales role, preferably within manufacturing or print/packaging.
• Proven track record in business development, revenue growth, and managing sales teams.
• Experience using CRM systems, sales analytics tools, and sales reporting software.
• Strong commercial awareness with the ability to interpret sales data and market trends.
• Excellent negotiation, communication, and stakeholder management skills.
• Strong leadership, mentoring, and team management abilities.
• Results-driven with the ability to work in a fast-paced environment and meet deadlines.

Key Responsibilities

• Strategic Sales Leadership: Develop and execute the company's sales strategy, set sales targets and forecasts, and identify growth opportunities across products, sectors, and markets.
• Provide pricing and market positioning recommendations based on market insights.
• Sales Operations & Process Optimization: Oversee daily sales and customer service operations, ensuring efficient processes, accurate reporting, and coordination with production, logistics, and finance for smooth order fulfillment.
• Business Development & Brand Positioning: Identify and pursue new business opportunities, expand into new market segments or geographies, and represent the company at industry events to strengthen brand presence.
• Client Relationship Management: Build and maintain strong relationships with key clients, ensure high service standards, and manage major negotiations or escalations when required.
• Market Intelligence & Data-Driven Sales Strategy: Monitor market trends, competitor activity, and sales data to identify opportunities and refine sales strategies.
• Collaboration with Internal Stakeholders: Work closely with production, marketing, finance, and other departments to align sales activities with operational capacity and business goals.
• Team Management & Development: Lead and mentor the sales team by setting KPIs, monitoring performance, and fostering a high-performance, customer-focused culture.
• Departmental Governance & Compliance: Ensure adherence to company policies, pricing structures, and contractual obligations while maintaining ethical sales practices.

Key Result Areas (KRAs)

• Achievement of sales targets.
• Growth in client base and retention rate.
• Gross margin improvement and contribution to profitability.
• Customer satisfaction and service delivery metrics.