Social Media Executive at Treasure Communication Limited

KEY RESPONSIBILITIES:

• Develop and execute social media strategies to grow brand awareness and engagement.
• Manage and update company and client social media pages (Facebook, Instagram, X, LinkedIn, Tiktok, etc)
• Create, schedule, and publish engaging multimedia content (text, image, videos and graphics)
• Monitor social media trends, insights, and competitor activities to optimize content.
• Engage with followers, respond to comments/messages, and foster online community engagement.
• Develop and track social media campaigns and promotions to support marketing objectives.
• Analyze performance metrics (reach, engagement, conversions) and prepare monthly reports.
• Collaborate with designers, content creators and marketing teams to align social media efforts with overall brand strategy.
• Stay up-to-date with emerging digital trends and tools to improve social media effectiveness.

MINIMUM REQUIREMENTS

• Diploma in Marketing, Communications, Digital Media, or a related field. 
• Minimum of 2 years of experience in social media management.
• Strong knowledge of social media platforms, trends and analytics tools.
• Basic knowledge of graphic design, video editing, and content creation tools.
• Excellent copywriting and storytelling skills.
• Ability to work in a fast-paced environment and manage multiple projects.
• Experience with social media advertising (Facebook Ads, Instagram Ads, etc)