Technical Sales Manager in Charge of Trade Sales at Minjingu Mines and Fertilizer Limited (Kenya)

Summary

As an Technical Sales Manager, you will play a key role in driving trade sales for our fertilizer products. Your primary responsibility will be to utilize your agronomic expertise to provide technical support and guidance to our customers, which may include farmers, distributors, and retailers. You will be responsible for building and maintaining strong relationships with clients, understanding their needs, and recommending suitable fertilizer solutions to optimize crop productivity.

Success in this position would entail achieving sales targets and revenue growth by effectively promoting and selling our fertilizer products. You will actively identify and pursue new business opportunities, expanding our customer base and market presence. Additionally, your success will be measured by your ability to provide exceptional customer service, promptly addressing inquiries and resolving technical issues.

To excel in this role, you should possess a strong background in agronomy and crop science, with a deep understanding of fertilizer products and their application. Excellent communication and interpersonal skills are essential to effectively engage with clients, understand their requirements, and present technical information in a clear and compelling manner. You should be proactive, self-motivated, and capable of independently managing your sales territory.

Overall, the successful candidate will contribute to the growth and profitability of our fertilizer business by combining their agronomic expertise with strong sales acumen, ultimately becoming a trusted advisor to our customers and driving the adoption of our products in the market.

Responsibilities

• Develop and execute a strategic sales plan to achieve sales targets and drive revenue growth in the designated territory.
• Build and maintain strong relationships with customers, including farmers, distributors, and retailers, by providing exceptional customer service and technical support.
• Identify and pursue new business opportunities by actively prospecting and acquiring new customers.
• Conduct product presentations, demonstrations, and training sessions to educate customers on the features, benefits, and proper usage of our fertilizer products.
• Understand customer needs, agronomic practices, and market trends to recommend and tailor fertilizer solutions that meet their specific requirements.
• Collaborate with internal teams, such as research and development, marketing, and operations, to gather market intelligence, provide feedback, and contribute to the continuous improvement of products and services.
• Stay updated on industry developments, agronomic research, and regulatory changes related to fertilizer and crop production, and effectively communicate relevant information to customers.
• Prepare and deliver sales reports, forecasts, and analyses to management, providing insights on market trends, customer feedback, and sales performance.
• Attend industry conferences, trade shows, and networking events to promote the company's products, establish industry connections, and stay abreast of market competition.
• Monitor competitor activities and market conditions, and recommend strategies to maintain a competitive edge and increase market share.

Qualifications

• Must have a minimum qualification of a diploma in agriculture from a recognized institution.
• Must have experience in crop nutrition management.
• Must have a close working relationship with agro inputs dealers across all towns in Kenya.
• Experience in selling fertilizers will be an Added advantage.
• Must be able to meet monthly sales targets.
• Must have a self-drive personality.
• Must be able to work under pressure.