Careers at Reeds Africa Consult

Primary Purpose of Role

• The Head of Sales & Marketing will be responsible for shaping and executing the commercial strategy. This role demands a dynamic leader who can deliver sustained revenue growth, elevate brand visibility, and unlock new market opportunities across the service sector. As a member of the senior management team, the incumbent will provide strategic direction, inspire high-performance teams, and position the company as the provider of choice in facilities management across East Africa.

Job description

Revenue Growth & Market Expansion

• Develop and implement strategies to achieve aggressive revenue targets and expand market share.
• Drive penetration into new markets through innovative sales approaches and strategic partnerships.
• Lead service diversification initiatives aligned with emerging client needs in corporate and commercial sectors.
• Ensure robust pipeline management and conversion of high-value business opportunities.

Brand Positioning & Marketing Excellence

• Champion the brand identity, ensuring consistent market positioning across all service regions.
• Oversee integrated marketing campaigns leveraging digital platforms, social media, and traditional marketing channels.
• Conduct market intelligence and competitor analysis to continuously refine sales and brand strategies.
• Embed a marketing-led culture that prioritizes customer experience and long-term brand loyalty.

Sales Leadership & Team Development

• Build, mentor, and retain a high-performing sales, account management, and digital marketing team.
• Establish clear performance metrics, KPIs, and accountability frameworks to drive measurable results.
• Foster a culture of innovation, cross-functional collaboration, and continuous performance improvement.

Strategic Planning & Compliance

• Lead annual business planning, budgeting, and revenue forecasting for the sales and marketing departments.
• Ensure full compliance with statutory obligations, public/private tender processes, and corporate reporting standards.
• Provide regular commercial performance updates and strategic insights to the Group CEO and Board of Directors.

Customer Relationship Management

• Strengthen key client relationships through proactive engagement and value-added facility management solutions.
• Implement advanced CRM systems to enhance customer insights, service tracking, and communication delivery.
• Drive customer retention and client satisfaction as foundational pillars of revenue sustainability.

Requirements

• Education: Bachelor's degree in Marketing, Business Administration, Strategic Management, or a related field. A Master's degree is an added advantage.
• Professional Qualification: Recognized professional qualification in Sales & Marketing (Diploma or equivalent membership).
• Work Experience: Minimum 8 years' progressive experience in sales leadership, with at least 4 years in senior commercial management.
• Track Record: Proven history of driving revenue growth, market expansion, and successful brand execution.
• Industry Knowledge: Strong background in facilities management, commercial service provision, or B2B service industries is highly preferred.

Core Competencies

• Strong commercial acumen paired with a results-oriented mindset.
• Strategic thinker with the practical ability to translate corporate vision into execution.
• Excellent leadership, negotiation, communication, and executive stakeholder management skills.
• High proficiency in digital marketing strategies, CRM platforms, and data-driven commercial decision-making.
• Exemplary integrity, professionalism, and commitment to corporate governance.

go to method of application »

The Sales Executive will drive revenue growth by prospecting, pitching, and closing sales for vehicle tracking devices and recurring tracking software subscriptions. This role involves active field visits, corporate office visits, fleet yard visits, and client site demonstrations to meet decision-makers (such as Fleet Managers, Transport Directors, and Operations Managers), conduct live software/hardware demos, and secure tracking contracts.

Job description

Business Development & Lead Generation:

• Identify and prospect potential clients, including logistics/transport companies, corporate fleets, car rental agencies, insurance companies, and private vehicle owners.
• Conduct cold outreach, field visits, networking, and digital prospecting to generate consistent sales leads.

Solution Pitching & Demonstrations:

• Present and demonstrate Reflex Technologies' GPS tracking hardware and software platform to key decision-makers (Fleet Managers, Operations Directors, Business Owners).
• Explain product benefits, including real-time location monitoring, route optimization, driver behavior analysis, fuel monitoring, and anti-theft security features.

Sales Closure & Contract Management:

• Prepare customized sales proposals, price quotations, and service level agreements (SLAs).
• Negotiate terms and close sales of vehicle tracking devices and recurring subscription/monitoring plans.

Client Onboarding & Relationship Management:

• Coordinate with technical installation teams to schedule device fitment upon closing a deal.
• Build and maintain long-term relationships with fleet clients to maximize account retention, upsells, and referral business.

Market Intelligence & Sales Reporting:

• Monitor competitor offerings, market pricing, and emerging telematics trends in Kenya.
• Maintain an updated sales pipeline and submit weekly/monthly sales performance reports.

Requirements

• Education: Bachelor’s Degree or Diploma in Sales & Marketing, Business Administration, Information Technology, or a related field.
• Experience: 2+ years of proven sales experience (experience in tech, telematics, vehicle tracking, security systems, or automotive sales is highly preferred).

Skills & Competencies:

• Strong negotiation, pitching, and deal-closing skills.
• Good understanding of GPS tracking technology, telematics, and fleet management needs.
• Excellent verbal, written, and presentation skills.
• Target-driven, resilient, and self-motivated with a strong field sales capability.
• Proficiency in MS Office/Google Workspace and CRM tools.