Jobs at Madison Group Limited

The Role

The purpose of this role is to ensure brand consistency in all the company offices and management of the marketing support activities as well as corporate social responsibility activities.

Duties and Responsibilities

• Coordinate and implement marketing communication projects that include public relations, events, advertising and sales support initiatives.
• Ensure branding of head office and branch offices are done according to guidelines and that they are well maintained at all times.
• Coordinate and participate in CSR activities of the company.
• Be the custodian of the marketing and promotional materials and coordinate issuance.
• Coordinate marketing activations in the Head Office and branches.
• Assist head office and branches with the day-to-day marketing tasks and projects as requested.
• Ensure that advertising messages and social media promotions are consistent with the brand guidelines.
• Engage and ensure the brand guidelines are strictly adhered to on all marketing materials from suppliers and agencies

Experience and Qualifications

• Bachelor’s Degree in Marketing, Public Relations, Communications or other related field
• Relevant Professional qualifications eg CIM
• Minimum of 3 years’ experience in a similar role

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The Role

To develop, implement and manage the Group’s brand and communication strategy to ensure brand equity growth, brand consistency and effective management of marketing activities to generate and convert optimum leads.

Duties and Responsibilities

• Develop designs of promotional material to assist business in marketing activities
• Design web pages, brochures, advertisements, and other communication materials.
• Plan, strategize and execute marketing designs and activities to establish and maintain brand presence in the market.
• Ensure that the Madison brand name, logo, color, and symbol are correctly displayed on all corporate communication materials.
• Develop a brand positioning that differentiates Madison from its competitors and provides a value proposition and excellent relationship with our customers.
• Analyze and provide consumer, category, and brand information to support channel marketing and sales in category management and sales presentations.
• Use digital illustration, photo editing, and layout software to create designs for Madison Group.
• Liaise with external printers to ensure marketing materials are as per the brand guideline and to the highest quality.
• Create visual communications to convey messages in an effective and aesthetically pleasing manner. (Graphic designer skills is an added advantage)
• Perform any other duties as may be assigned from time to time.

Experience and Qualifications

• Bachelor’s degree in Communication and Marketing or a related field.
• 2- 4 years working experience.
• Proven experience in digital marketing (Social Media, e-PR, e-Commerce, eCRM, Search, Media)
• Experience as a graphic designer or in related field is an added advantage
• Demonstrable graphic design skills with a strong portfolio.
• Proficiency with required desktop publishing tools, including Photoshop, InDesign Quark, and Illustrator.