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  • Posted: Dec 13, 2024
    Deadline: Not specified
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    Navitas is one of the world’s largest education providers and has helped generations of learners transform their lives through education.
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    In-Country Manager

    Key Responsibilities

    Planning

    • Implement the operational plan for overseas recruitment. Primary focus of the role will be Kenya but will also involve supporting plans for growth across East Africa.
    • As directed by the Regional Manager, undertake market research and disseminate market intelligence to produce country and market analysis including monitoring competitor activity.

    Delivery

    • Deliver recruitment activity in country to drive objectives and contribute to the delivery of regional targets set by the Regional Manager
    • Coordinate and undertake recruitment and promotional visits throughout the year under the guidance of the Regional Manager (this will include outside normal working hours)
    • With the Regional Manager, prepare marketing materials for designated market / region, working within the branding guidelines of Robert Gordon University and Marketing Department
    • Undertake training missions to the UK (up to twice a year)
    • Provide regular reporting on performance compared to target and market insight to assist in the compilation of monthly activity reports
    • Ensure appropriate and prompt follow up action of enquiries, post event/analysis/written reports and analysis to support conversion and future planning
    • Fulfil conversion activity with offer holders through calling campaign, email, social media and live events
    • Liaise closely with Student Recruitment and Admissions, and Marketing & Communications colleagues to ensure a co-ordinated approach and excellent customer service
    • Develop innovative and creative ways to promote Robert Gordon University in the region designated market / region
    • Support Robert Gordon University’s Aberdeen based colleagues and academic staff in planning university visits to maximise impact and return on investment. This may include recruitment trips as well as academic missions, research initiatives, alumni events.

     Communication/PR

    • Develop and manage good working relationships with key influencers/stakeholders including British Council offices, agencies, schools, colleges, universities, sponsors and other appropriate organisations in the market / region
    • To develop and nurture relationships with RGU Alumni
    • Work with Regional Manager and Marketing to achieve regular media coverage in the region.
    • Contribute to the development of relevant country pages of the international website and the development of country-specific collateral, including the collation and exploitation of case studies.

    Agents

    • Ensure the profile of Robert Gordon University is always high in agent offices, through regular and comprehensive agent briefings, display materials, etc.
    • Support the regular briefing of agents in country and compile relevant information for regular mailing and briefings to agents.
    • Help produce reports on agent performance by intake and over the course of their contract.
    • Provide an effective link between RGU’s agent network and relevant RGU departments such as Admissions and key academic schools.

     Progression Partnerships

    • Working under the direction of the Regional Manager to:
    • Identify any potential new areas for growth
    • Identify potential gaps within the market including partnership agreements to ensure that Robert Gordon University has a healthy intake of students from these institutions every year
    • Work in partnership with ICRGU pathway provider to maximise opportunities and share market intelligence.

     Monitor

    • Monitor activity within assigned regional budgets
    • Represent RGU according to the policies and guidelines set by the University.

     Professionalism

    • To act in a professional manor and uphold the mission statement of the University
    • To fully comply with data protection regulations and RGU’s code of ethics
    • To constantly act in the best interest of Robert Gordon University.

    Essential Skills, Knowledge, and Experience

    • Bachelor’s Degree
    • Ability to work within a small team to achieve or exceed common objectives or targets.
    • Proven track record in sales or business development, with a focus on meeting and exceeding recruitment targets.
    • Strong writing, public speaking, and presentation abilities in business-level English both written and spoken.
    • Strong ability to interpret data, make strategic decisions, and provide insights to enhance recruitment performance.
    • Ability to develop and nurture strong relationships with agents, university partners, and other stakeholders.
    • Demonstrated ability to adapt to new markets and changing environments while identifying opportunities for innovative recruitment initiatives.
    • Ability and willingness to travel in country and overseas.
    • Willingness to work weekends and evenings as required to support recruitment activities both locally and internationally.

    go to method of application »

    Manager, Business Development and Partnerships

    Key Responsibilities

    • Strategic Recruitment Planning: Design and execute student recruitment strategies across the African continent, leveraging data and systems thinking to drive operational efficiency. Collaborate with both local teams in Kenya and international counterparts to ensure alignment on recruitment goals and activities.
    • Recruitment and Conversion: Lead recruitment activities, including training, student conversion, information sessions, and responding to inquiries from agents and students. Present compelling arguments and solutions to influence decision-makers using clear and persuasive communication.
    • Event Representation and Public Speaking: Represent the division/college (and, as relevant, the University Partner) at key recruitment events across Africa. Utilize strong public speaking skills to engage audiences and effectively promote the university’s offerings.
    • Market Insights and Reporting: Analyze market data and trends to deliver insightful, actionable reports and accurate recruitment forecasts to stakeholders. Apply engineering problem-solving methods to improve data analysis and ensure consistent and timely reporting.
    • Relationship Building: Cultivate and maintain strong, professional relationships with students, agents, university partners, and other key stakeholders across the African region. Leverage strong communication and negotiation skills to foster long-term partnerships.
    • CRM Management: Ensure detailed, accurate, and timely reporting of all activities in CRM systems, applying a methodical, process-driven approach to ensure high-quality data management.
    • Problem Resolution and Feedback: Address and resolve issues raised by agents and students, applying a solution-oriented approach. Provide timely feedback to management regarding market dynamics, ensuring continuous improvements in recruitment processes.
    • Communication and Documentation: Use excellent writing and communication skills to prepare reports, create marketing content, and deliver clear, structured presentations.

    Essential Skills, Knowledge, and Experience

    • Bachelor’s Degree
    • Proven track record in sales or business development, with a focus on meeting and exceeding recruitment targets across Africa.
    • Strong writing, public speaking, and presentation abilities in business-level English both written and spoken.
    • Strong ability to interpret data, make strategic decisions, and provide insights to enhance recruitment performance.
    • Ability to develop and nurture strong relationships with agents, university partners, and other stakeholders.
    • Demonstrated ability to adapt to new markets and changing environments while identifying opportunities for innovative recruitment initiatives.
    • Willingness to work weekends and evenings as required to support recruitment activities both locally and internationally.

    Method of Application

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