Open Roles at Equity Bank Kenya

Job Purpose:

• Provide strategic leadership in business development in line with bank’s overall strategy. The role is responsible in leading a team of Regional Managers in meeting business developments strategic targets and also responsible in establishing and maintaining key relationships with stake holders in the achievement of the Bank’s strategic goals. Active member of the Banks leadership, contributing to strategic, long, medium- and short-term plans aimed at achieving the bank and departmental objectives. Communicate and articulate the business strategy of the Bank to all stakeholders and keep staff engaged and focused on the business developments goals.

Key Responsibilities: 

Business Development

• Spearhead the development of the annual and quarterly financial plans and budgets for the Region.
• Management of customers in the region to enhance customer loyalty and mitigate against loss and enhance increased business.
• Regularly review strategic initiatives of the region/segments with a view to take appropriate action.
• Direct the overall effort of the Region in growing business in optimum proportions achieve set targets.
• Develop and deepen relationships with existing and potential customers. Identify and disseminate market opportunities and information to guide business development and product development.
• Lead regular business visits both to clients of the Bank, prospects and Region/affiliates of the Bank.
• Maintain a sustainable, profitable and high-quality balance sheet.
• Cost management –enforce cost optimization of the resources.
• Continuously review business case for all products in the Region to ensure that all products and Sectors/Segments contribute positively to the strategic goals of the Bank.

Market & Customer Service

• Collaborate and coordinate the development and the implementation of the sales initiatives with other regional business stakeholders.
• Continuously conduct and advise market intelligence to identify new customer trends, regional government directives and changes 
• Act as the Banks's brand ambassador.
• Participate in development & execution of strategies that build the Equity brand and endear it to its chosen markets.
• Coordinate Regional marketing initiatives
• Originate, build and sustain strategic business partnerships
•  Position Equity Bank Kenya as a preferred Bank.
•  Ensure full adherence to the Bank’s customer service chatter.
• Increase market share in line with strategic ambitions and in a profitable, ethical and sustainable manner.

Audit, Risk & Compliance

• Ensuring the quality of the loan book in the region is within expected standards.
• Ensure there’s a functionals Regional Credit Committee as per policy
• Custodian and enforcement of policies and procedures from regulatory authorities, Equity bank and other stakeholders.
• Put in place effective Business Continuity plan
• Ensure audit and risk rating for the Region improves and is within set thresholds as per the key performance indicators communicated sometimes.
• Communicate and articulate the Bank’s risk and control environment to the unit staff and ensure good appreciation of the same

People Management

• Maintain the appropriate number and caliber human resource to deliver exceptional service, achieve targets and maximize the business' efficiency and effectiveness.
• Manage succession at all levels and strive to have competent successors for every key position in the Region with the aim of efficient business continuity and cost management.
• Mentor and coach staff to build their capacity to perform the roles assigned to them.
• Provide career guidance and avail learning opportunities and assignments to enhance engagement and career progression.
• Maintain high morale and motivated staff in the Region
• Set performance expectations and conduct performance management evaluations promptly to ensure superior performance levels are maintained.
• Adhere to HR policies in the management of employees.

Performance & Reporting

• Optimize the use of the Bank’s Management Information System for staff performance management.
• Ensure optimum segmentation of the Bank’s client database and targeted marketing on the various business segments.
• Ensure data integrity is maintained regarding database management and adequate assignment of clientele to business units and to relationship managers/Officers.
• Submission of relevant and timely reports to the various key stakeholders to aid in decision making.
• Any other duties as may be assigned by the line manager

Education and Experience: 

• Bachelor’s degree in business administration, Finance or a related field
• Post graduate or master’s degree in business administration, Finance or a related field (as an added advantage)
• At least 8 years’ work experience as a Business Growth and Development Manager or similar role.

Core Accountabilities and Deliverables: 

• Regional portfolio growth on loan and deposits
• Revenue growth per customer along the BIIMS
• New customer acquisition and dormancy reduction
• Monitor the maintenance of  a quality Pipeline in branches
• Ensure the regional loan book quality remains within approved thresholds
• Submit Monthly and quarterly regional performance reports
• Staff performance & Retention of regional Staff

Key Technical Skills & Leadership Competencies

• Knowledge of organizational effectiveness and operations management.
• Experience in budgeting and forecasting.
• Leadership and management skills.
• Ability to develop, implement, and review policies and procedures.
• Ability to oversee budgeting, reporting, planning, and auditing.
• Understanding of necessary legal and regulatory documents.
• Ability to address problems and opportunities for the company.
• Excellent communication skills.
• Outstanding organizational skills.

End Date 12th Nov 2026

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Job Purpose:

• To drive the growth, relevance, and adoption of Equity Bank’s youth and creative economy proposition by deeply understanding customer lifestyles, behaviors, aspirations, and financial needs; translating these insights into impactful marketing, partnership, and customer engagement strategies; accelerating digital banking usage and customer acquisition; building meaningful ecosystem partnerships; and delivering seamless end-to-end experiences that convert prospects into active, loyal customers while ensuring measurable business outcomes, brand differentiation, and sustainable portfolio growth.

Key Responsibilities

Getting close to the culture

• Spend real time with young customers, creators and the frontline teams who serve them. Learn what they’re chasing, how they handle money, and what drives them up the wall.
• Stop thinking of “the youth” as one person. A student, a salaried 26-year-old and a freelance filmmaker live completely different lives — your work should show it.
• Know what’s trending, what’s fading and what competitors are up to — and spot the moments worth jumping on.

Making work people stop for

• Build campaigns that live across social, search, creators, campuses, events, branches and community spaces — each with one clear audience, one clear message and one clear thing to do next.
• Write briefs that agencies love and produce work that feels true to the audience and unmistakably Equity.
• Turn product features and fine print into plain language: “here’s how this helps you, and here’s what to do next.”
• Try things, measure them, keep the winners and drop the rest.

Making digital banking feel effortless

• Team up with Digital and Product to help people sign up, get paid, pay, save and move money — easily and safely — on Equity’s apps.
• Design the nudges, tips and follow-ups that turn a new sign-up into someone who uses us every week.
• Before anything goes live, make sure the product works, the support team is briefed, and the branches know what’s coming.
• Find the places people get stuck, get them fixed, and check that the fix worked.

Build partnerships that mean something

• Bring universities, TVETs, youth communities, creative-industry bodies, platforms and event organizers into the Equity family.
• Agree what each partnership is for before you sign — who it reaches, what each side delivers, what it costs and what success looks like.
• Work with creators and ambassadors like real collaborators: clear briefs, fair contracts, honest feedback and relationships that outlast a single post.

Follow the money in the creative world

• Understand how cash really flows between artists, managers, studios, crews, events and distributors — and where it gets stuck.
• Work with product teams to solve real creator headaches: irregular income, getting paid, saving for lean months, growing a business and accessing finance.
• Create money and business content that creatives want to read, watch and share.

Don’t let a single lead go cold

• Make sure everyone who raises a hand is captured properly — with their consent and enough detail to give them a great follow-up.
• Agree with sales, branches and the contact center who calls whom, how fast and about what.
• Follow every lead from “interested” to “active customer”, find out where people drop off, and fix it.
• Explore smart CRM, automation and AI tools that make follow-up faster and more personal.

Make it happen

• Take ideas from brief to launch to results — approvals, procurement, agencies and all.
• Keep everyone in the loop, flag risks early and always come with a solution.
• Know where every shilling went and what it bought us.
• Keep it honest: no overpromising, care with customer data, and every claim one we can stand behind.

Education and Experience 

• Degree in Marketing, Business, Communications or something close.
• A CIM, MSK or master’s is an added advantage.
• Over 6+ years in marketing, including at least 2 leading campaigns, agencies or cross-team projects.
• You’ve won over young audiences, creators, digital-first consumers or small businesses — and can show us the results.
• You’ve run integrated and digital campaigns, managed partnerships and budgets, and can walk us through the numbers.
• Experience in fintech, telco, media, consumer tech or banking helps — but curiosity and a willingness to learn matter more.

Key Skills and Competencies:

• Youth & Creative Economy Market Intelligence
• Strategic Marketing & Campaign Management
• Digital Marketing, CRM & Customer Analytics
• Brand Management & Content Development
• Marketing Performance Measurement & ROI Analysis
• Strategic Thinking & Commercial Acumen
• Stakeholder Management & Collaboration
• Innovation & Creative Problem-Solving
• Execution Excellence & Accountability
• Influence, Communication & Negotiation

End Date 5th Nov 2026