Vacancies at d.light

R&Rs

• Lead development and regular updates of global brand strategy and guidelines.
• Ensure brand consistency across all regions by reviewing and approving key marketing assets.
• Guide OPCO teams on POSM planning, EC branding, and retail campaign execution.
• Review and support internal and external communication material in line with brand priorities.
• Manage master creative toolkits and coordinate adaptation across local markets.
• Coordinate with creative, PR, and branding agencies to maintain high quality and brand alignment.
• Track GTM calendars, campaign timelines, and resolve any misalignments across teams.
• Support HR and Leadership in internal branding, communication, and engagement storytelling.
• Facilitate regular training, brand workshops, and best-practice sharing sessions with OPCO teams.
• Collaborate with leadership to ensure consistent brand representation across public platforms.
• Align brand efforts across Product, Sales, HR, and Social Impact functions.
• Harness Generative AI for ideation, campaign testing, and multi-language content adaptation.
• Apply AI-driven analytics for brand monitoring, competitor tracking, and sentiment insights.
• Partner with product and digital teams to ensure the brand narrative is embedded in customer journeys (online & offline).

Requirements

• Master’s degree in Marketing, Communications, or Brand Management preferred
• Minimum 3-5 years in brand, communication, or marketing strategy roles
• Experience working with decentralized or multi-country teams
• Strong knowledge of brand audits, guidelines, and campaign messaging
• Hands-on experience in reviewing and guiding creative or communication materials
• Proven ability to manage agencies and ensure high-quality outputs
• Proficiency in using AI tools for marketing and communications (e.g., ChatGPT, Gemini, Canva, etc.)
• Strong digital storytelling and social media analytics experience.
• Comfort with data visualization tools for presenting insights to leadership.
• Strong verbal and written communication skills
• Excellent organizational and cross-functional collaboration abilities
• Comfortable in fast-paced environments with multiple stakeholders
• Deep alignment with d.light’s purpose and passion for impact-driven work
• Willingness to travel as required

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Roles & Responsibilities

• Create awareness in the designated geography and aid in direct selling for our retail outlets.
• Recruit and manage quality Solar Energy Promoters as per the given targets
• Prospect new customers and constantly expand the business
• Manage the regional outlet sales agents and ensure sales targets are achieved by pushing stock out to assigned outlets.
• Monitor sales data and keep up to date with current market trends and customer needs which includes customer queries and complaints.
• Ensure availability of stock in all outlets.
• Focus on activating new channels – Experience Centers, Phone shops, and Retail Distributors
• Relationship building between d.light and clients.
• Identify and monitor all competitive activities within the territory.
• Implement the d-light Route to Market.
• Ensure quality customers are onboarded and delinquency is maintained below the specified percentage.
• Review and assess new customers on-boarded within their area of jurisdiction for quality of payments to ensure the portfolio health is within the defined threshold.
• Evaluate and study high-risk accounts and analyze all customer payment patterns within their area of jurisdiction to drive compliance as per defined risk and quality of Sales processes by taking the necessary remedial actions to cause-correct customers behind their payment schedules.
• Ensure stock / Inventory management is done within the acceptable and laid down procedures and expectations at every stock location under jurisdiction.
• supervise the stocking and safety of d.light stock with the SEPs to ensure desired approved minimum stock levels at all times
• Follow up on outstanding payments from customers and ensure timely settlement.
• Ensure the assigned tools of trade are well maintained and used to perform company work as per the laid down policies and procedures.
• Any other duties that may be assigned from time to time.​

KPIs

• Sales Target Achievement
• Collection Target Achievement
• Recruitment and Management of SEPs & ECs
• Stock Availability and Inventory Management

Requirements

Desired Skills and Experience 

• At least 1-3 years of sales experience with a demonstrable and successful sales track record
• A Degree or Higher Diploma in Sales and marketing, or any business-related field
• Relevant industry background in the renewable energy or solar industry will be an added advantage.
• Experience working in a rapid sales growth environment.
• Excellent written and verbal communication skills.
• Excellent interpersonal skills including the ability to build rapport with customers quickly and people at all levels.
• A valid Kenya motorbike riding license.
• Strong mindset for continuous improvement and meeting or exceeding expectations and able to demonstrate complete discretion and confidentiality.
• Competency in Microsoft applications including word, excel and outlook.
• Passion for social enterprise, development of people and environmental benefits